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Hand Drawn Illustrations – Popular once again

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The world of graphic design is quite dynamic and is constantly changing and evolving. As a top-notch Web Design Company in Mumbai, every year, we see newer trends being introduced and being accepted or rejected by the design community. Depending on the response a particular trend receives, it either makes a permanent place on the drawing board or may even make intermittent appearances. The hand-drawn look has been making a quiet yet assured comeback in the design world as graphic designers create hand-drawn art and integrate them into fresh projects. As a state-of-the-art Web Design Company in Mumbai, we make regular use of hand-drawn art and illustrations while clients have warmed up to sketches, hash marks, and doodles during the presentation and brain-storming sessions. Web design and animation have accepted hand-drawn illustrations and so has a print design. So where is hand-drawn art being used today in the design industry? Let’s find out: 1. Atmospheric gradients Gradients have been a big trend throughout the 2010s, and only recently their use has become a lot more sophisticated. Atmospheric gradients can produce a variety of moods, from euphoria to brooding menace. As from the above image one can notice that there is a trend for maintaining tight control over the palette which seems to increase the image’s impact. 2. Art Minimalism Illustrators and designers use hand-drawn illustrations to create personal portfolios but a recent trend shows that entire projects, be it web or print, use it as a feature. This matches the minimalistic theory of capturing important concepts by eliminating non-essential ideas. 3. Flat color and limited palette This type reduces the color palette to its essential and also adds in the thin air of sophistication to any illustration. Stir in some light and shadows in this and you have yourself a cocktail that’s becoming ever more popular. 4. Additional content Graphic designers have begun using doodles to support the main content as doodles are perfect as background fillers and textural elements. Sometimes, only a sole element of the project is hand-drawn. Probably the social media buttons on a webpage are hand-drawn and the side illustration too is hand-drawn. 5. Printmaking Digital illustrations can sometimes feel a little impersonal, a counter-trend to this can be seen in the increasing call for physical techniques. A warm quality achieved from lino, silkscreen, letterpress, or a skillfully applied digital texture is still in high demand. 6. Integrating style Hand drawn elements merge seamlessly with the main design, never overwhelming it, with the highly stable geometric designs surrounding it. For example, while working on a website, the infographics and logos are being hand-drawn and the background & navigation remains solid. This trend of hand-drawn illustrations is being followed by many Web Design Company in Mumbai, Thane, and Navi-Mumbai, like ours and we are also using it in typography for print and digital media. 7.Illustrative lettering Illustrative lettering is also known as Hand-lettering, or custom lettering and is thriving right now for good reason. No matter how large the range of available typefaces becomes, sometimes lettering is the only way to magically blend a particular illustration style into an image. According to any leading Web Design Company in Mumbai, Thane, and Navi-Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as The Difference Between Web Development and Web Designing or The Importance of Using Split Screen Designs for Websites to learn about more exciting topics.

Graphic designing, SySpree, Web Develipment

Best Android Apps for Graphic Designing

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Android tablets and mobile phones are increasingly becoming highly popular tools for modern-day designers. As a reputed Graphic Designing Company in Mumbai, our designers help you to kick-start your creativity whenever it strikes, without the constraints of location or place. However, it could be a task to choose from the hundreds of apps available on Google Play store so here’s a compilation of a few top Android apps graphic designers can use: 1. Infinite Design: This is a vector graphics app built for Android and is extremely useful for creating designs by using a tablet or a smartphone. As a leading Graphic Designing Company in Mumbai, Syspree makes use of similar apps to craft a legendary design for practical use. This app consists of infinite canvas, an infinite undo/redo option, infinite layers, layer options like merge, flip, duplicate, and split, five symmetry tools, a pen tool, and a path editing tool. 2. Paperless: At Syspree, we offer a wide range of customized Graphic Designing Company in Mumbai and it is apps like Paperless that help us to jot down and store our ideas. It allows the designer to save virtual books for easy retrieval when needed. One can add up to three layers, adjust their opacity and the customizable brush sizes are great for sketching, drawing, coloring, or simply taking down notes. 3. Sketchbook: This is a free drawing and painting application that helps carry out simple sketching to complex tasks that need layers and intricate brushes. The Pro version contains a lot more options and this app is of great value if one wants to capitalize and capture inspired thinking while on the move. 4. Adobe Photoshop Mix: Photoshop Mix lets you cut and combine elements from different images, blend various layers, and make adjustments to your creations on your Android device. Photoshop Mix is preferred for its majors on ease-of-use and its live-syncs with Photoshop CC which means that when you make a change on your phone, it’ll show up instantly on your desktop. 5. myPantone: This is one of the handiest apps for designers looking for external inspiration for their projects. Apart from the user access to Pantone color libraries, it also offers to build and share Pantone palettes and share them with Adobe Creative Suite or QuarkXPress. Its most exciting feature is its capability to extract colors from images and photographs. 6. Canva: Canva has been known around as an online design tool since 2012 and has only very recently made a move to Android. It can be used to create everything from a logo to your web mockup with access to a huge library of templates, icons, photos, and fonts, many of which are free although the ‘premium’ version requires you to make an in-app purchase.  7. AutoCAD – DWG Viewer and Editor: This app brings your technical drawings to any Android phone, and includes the ability to view and edit 3D and 2D DWG files. It provides a smooth and intuitive interface which is perfect for the touchscreen format. 8. Adobe Illustrator Draw: Adobe launched its vector app Adobe Illustrator Draw on Android back in 2016 and is still the only credible way to create vector drawings on a mobile device. Illustrator Draw with a Creative Cloud gives you the ability to instantly send your work to Illustrator and Photoshop CC, license Adobe Stock images in the app, and publish it directly to Behance.  According to any leading Graphic Designing Company in Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as The Difference Between Web Development and Web Designing or The Importance of Using Split Screen Designs for Websites to learn about more exciting topics.

Graphic designing, SySpree, Web Design, Web Develipment

Exaggerated Use of space for web development

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As a leading Graphic Designing Company in Mumbai, we know that Web design is always evolving and new design trends are introduced regularly, giving rise to phenomenal new ideas. Web sites need a fresh infusion of ideas that are instrumental in giving the customers different online shopping experiences and through this article, we shall explore how exaggerated use of space is helping designers to do so. Every Graphic Designing Company in Mumbai is constantly on the lookout for ideas that give a different perspective to the entire design process and exaggerated use of space is one idea that is trending in a major way. As designers of a top-notch Graphic Designing Company in Mumbai, we all are aware that the exact volume of space on a webpage can make or break a design. Empty spaces have the power to speak to the customer, be it white space, background color, or surrounding text and images. Exaggerated use of space is a fun design trend and can be extremely effective in helping web visitors use a particular application or a website, provided it is implemented smartly. The trend to use minimal styles, a highly popular trend, has given rise to the use of open spaces. However, there is one noticeable difference between the two; these designs balance text, images, and color in a more asymmetrical format than the symmetrical outline with lots of space around it. Let us analyze this exaggerated use of space from the user’s point of view. A website visitor will be instantly attracted to the wide, open spaces of the webpage design and this is an extremely natural reaction from the user. From here, the visitor’s eyes follow the highly populated part of the design and seems like an unforced, natural progression. Both these steps are designed to grab the user’s attention and lead them to where we want them to look and engaging them for a longer time. This is a fairly simple balance the designer tries to create, which is not only great for making a great impact but is visually attention-grabbing too. Website designs use black and white spaces quite effectively since the dark and light elements attract the viewers and are great for creating an impression on the viewer. Similarly, wide and empty spaces around the headline are useful in drawing attention as the headline is the first thing a viewer should get connected to and helps engage them further. How to leverage white spaces effectively? White space is more than often ignored yet it remains a vital part of effective website design. Clients and many designers think that every open space on a webpage has to be filled with images or text or colors since space is seen as waste if not occupied. It has been observed that white space is one of the most important portions of a website and does not need to be filled just for the sake of doing so. White space is instrumental in improving the appearance of a website since it gives it a nice, clean, and professional look, thus drawing viewers towards it. It is also quite easy on the eye and encourages viewers to stay on the page, reading and exploring the website for a longer time. White space around images and text makes the content legible while helping to improve comprehension. If brings a sense of calm and the website seems organized and clutter-free. It will also ensure the visitors do not miss items of importance on your website. If an organization hires a professional Graphic Designing Company in Mumbai, they can be assured of proper use of the white space in the design like for highlighting call-to-action and other important parts of the website.

SySpree, Web Design, Web Develipment

Long scrolling websites – the perfect foil for small screens

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As a leading Web Development Company in Mumbai, we know that websites with long or infinite scrolling are becoming more and more common, and hence with the help of this blog, we introduce our readers to this topic and how can one achieve the same. What are Long-Scrolling Websites? Websites that allow you to scroll down for a long period are known as long scrolling websites and have been around for a long time. One primary reason for their popularity is the user’s love for them. Long scrolling, single-page sites that scroll for eternity are becoming more and more common. We are a leading organization specializing in customized Web Development Company in Mumbai, and we know that the long scrolling technique is a perfect match for modern web design. For all those who remember, at the beginning of the internet, scrolling was almost taboo. In the days past, websites were designed like newspapers were the most important content was meant to be at the top and was called being “above the fold”. It was thought that whatever was being shown on the first screen would influence the user. However, with the advancement of CSS and Javascript, more and more options opened up and websites like Twitter and Facebook came up with single page sites. Marketers soon realized that users were not averse to scrolling with studies showing that a large percentage of user’s attention did lie below the fold. In the present day, high-speed internet is everywhere and social media sites are using scrolling to showcase their never-ending user content. With the growing population of mobile phones and tablets, which are increasingly being used to browse the internet, scrolling did seem the right answer. The smaller screen restricted the amount of information that can be displayed at one time and also forced web designers to choose between scrolling and shrink-to-fit. Being a leading Web Development Company in Mumbai, we make extensive use of scrolling on the websites we design for our clients. Mobile screens also offer better control and accuracy while scrolling and there is also a sense of instant gratification for the user. Implementing Long-Scrolling: Encourage your users to scroll Keep your Navigation options persistent Make sure the back button always works properly Change the URL based on the scrolling position Consider jump-to as an option Provide visual feedback when loading new content Optimize your page load time Conclusion: Long-scrolling websites have established itself as an integral part of the internet. As a brand, you can present different kinds of content and offers to your users, and these users have found great interest in these websites. As a top-notch Web Development Company in Mumbai, we provide you with the following set of pros and cons. Pros: With the assistance of a long-scrolling website, you can achieve interactive storytelling. It helps you get a low bounce rate. With the help of this website, one can have higher immersions. Cons: The use of a long-scrolling website sometimes causes various challenges in SEO. It is usually hard to measure. Content over such a website is usually difficult to set up. It has complicated cross-browser testing. According to any top provider of Web Development Company in Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as The Difference Between Web Development and Web Designing or The Importance of Using Split Screen Designs for Websites to learn about more exciting topics.

SySpree, Web Design, Web Develipment

The Importance of Composition in Web Design

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We often browse through websites after search engines throw up millions of results for our query and we often linger on a bit more time at one particular web site than others. Ever think why? As a leading Web Designing Company in Mumbai,  we know that websites with lots of clutter and unnecessary distractions put us off although the content may be relevant to us. Let us now understand this concept even better with the help of this blog. Similarly, sites can be boring if there is a lot of text, small fonts, and a little color, with whatever visuals being unappetizing to our eye. The same goes for websites that are difficult to navigate and are confusing. This is where the composition of the website steps in. Any Web Designing Company in Mumbai that is worth its salt, will know that composition is about showcasing ideas and designs on a huge canvas as a whole. This is known as composing design. A great composition boosts user experience to a different level, especially where navigation is concerned. It also assists us in adding a graphical relevance to our layouts and helps visitors to navigate easily to their next destination on the website. Through this article, we will understand the basics of composition, which is essentially about putting things together. 1. Space The composition is more about the intelligent usage of available space than placement. Of course, this does not imply that the viewer gets to see wide-open spaces in the design. Available space needs to be cleverly used with an emphasis on providing a focus for the content. Websites that are cluttered, with all elements in a cramped state with little or no breathing space in between. 2. Golden Ratio Easily the most recognizable composition tool or layout in any kind of design, the Golden The ratio is highly involved with mathematics. Golden Ratio, which is 1.618, defines the relationship between two proportions, and many elements in nature are known to have this ratio that makes it pleasing and reassuring to our eyes. The Golden Ratio when used in web designing, creates a harmonious balance that seems just perfect and makes absolute sense. 3. Rule of Thirds This rule is a great compositional layout while creating designs for the web and is widely used in film-making, photography, and other related areas. This rule states that an image should be divided into nine equal portions with elements of the image aligning itself to the edges of every part. When used in web design, designs have better proportions and layouts and proves to be a great composition tool, giving design the necessary balance. 4. Colors This is another tool that can help you accentuate various elements that help in the composition of your web design. Designers use a burst of colors to focus the attention of your users to some elements over the other. Usually, bright colors will jump from your page whereas muted colors or grayscale will deter the eye. Apart from these, designers from any Web Designing Company in Mumbai should also study traditional compositions and layouts used for print design as these are slowly but surely finding their way into web designing and getting popular too. According to any leading Web Designing Company in Mumbai, Thane, and Navi-Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as The Difference Between Web Development and Web Designing or The Importance of Using Split Screen Designs for Websites to learn about more exciting topics.

SySpree, Web Design, Web Develipment

The Importance of Using Split Screen Designs for Websites

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The Split screen or full screen is one of the rapidly rising trends in web design. According to any Web Development Company in Mumbai, a split-screen layout can help a website in standing out in this cluttered world of the web sites and designers are partial towards this trend. A split-screen layout is implemented when full- screen elements are separated into two or more vertical areas. However, it should be used as your layout not only because it is trending but because it is logical and correct to use it since this decision can make or break your design. Check with any Web Development Company in Mumbai and you will be provided with rave reviews about this trend as it offers a wonderful viewing experience for its users. Using split-screen designs for websites-How and Where? Balanced Design When a split-screen layout is used, the designers can give equal weightage to two important elements at the same time, thus allowing users to choose between them. Case Study 1: Let us use the example of a restaurant website to understand this better. In this case, you could place all the necessary information about the brand and the restaurant on the left-hand side, while the right-hand side can be populated with details of the various dishes being served. Case Study 2: Similarly, a fashion clothing brand can utilize a split-screen web design to great advantage. The history of the fashion brand and other important information can be highlighted on one side of the screen and the other side can feature the latest fashion designs, trends, and attractive photographs of models. Zigzag Patterns Another easy and effective way of splitting up your web page is using a zigzag pattern. In this method, the screen is split into two equal yet different halves where the zigzag end is aligned quite near the center of these two halves. The designer should remember to place important elements or focus areas near the endpoint positions of the zigzag page, to create a focal point. Static Pages Split-screen layouts can be utilized on single and static pages as well and if an organization wants to display a higher volume of info on its website, the overall content of the dual page can be scrolled down with ease. However, care has to be taken that only one side of the split-screen is scrolled down while the other remains static. Users also find split screens quite easy and convenient to interact with as they can reach two zones at once and access different sets of information. Where should split screen designs be used? A split-screen design is perfect for showcasing the preview of a work portfolio or where it is essential to showcase the most important services that a business delivers. A major advantage of this design is that it pushes website visitors to notice all that is being displayed, thus increasing the duration of stay on the website. This not only leads to overall enhanced user experience but most importantly, pushes up the conversion rates too. A split-screen design layout imparts the entire website with an extremely edgy kind of look and feel, which is modern and expressive, for today’s generation. Another important aspect of this layout is that it can be used in conjunction with any kind of theme that the organization has in mind for itself. Being a responsive web design, it can also be easily viewed on any kind of device screen. By engaging a progressive Web Development Company in Mumbai, one can create a website that attracts visitors with its split-screen design and is also able to reduce bounce rates to a great extent. According to any leading Web Development Company in Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as What is Digital Marketing? or The 4Ps of Digital Marketing to learn about more exciting topics.

SySpree, Web Design, Web Develipment

The Difference Between Web Development and Web Designing

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As a top-notch Web Designing Company in Mumbai, we know that the terms “Web Development” and “Web Design” are quite often used interchangeably although both have entirely different meanings. These are two different terms and the skillsets needed by a web professional to carry out each of these functions are diverse too. If you are planning to set foot in this industry, then it is essential to understand the difference between them. And hence, with the help of this blog, we aim to help our readers easily understand the difference and implement each task individually when required. We are one of the leading responsive Web Designing Company in Mumbai and have often come across individuals who are unable to differentiate between these terms, despite being a part of the industry for a long. The experts at SySpree, a leading Web Designing Company in Mumbai help you to sift the difference between them and clarify your doubts: Web Designing Web design is an extremely common term used in context with professionals from the industry so more than often, it is referring to a very broad set of skills, the visual design being one of them. A web designer is completely focused on the looks of the website and the customer’s interaction with it. They generally deal with the front end or customer-facing part of the web creation, using and implementing design principles to craft a great looking website. Web designers generally focus on making the site easy to navigate and as intuitive as possible for the visitors. Various Principles that fall under the ambit of Web Designing are as follows: Contrast: Contrasting colors are placed opposite each other often according to color theory. This concept can be applied in a few areas of web designing. At certain sections of your website, a web designer looks at contrasting shapes, textures, and sizes to draw the attention of your visitor. Consistency: It can also be called as Rhythm or Repetition, and it usually plays an important role in your web design. Balance: Web designers always make sure to carry out a balanced layout for their customers. In web designing the term light and heavy elements are often used, where light elements refer to small or lighter colors and heavy elements are the ones with a darker shade. Using the correct proportion of each of these elements is necessary to achieve a balanced website. Unity: A web developer always aims to maintain unity among the various parts of the website layout and the composition as a whole. Web Development There are two sides to web development, Front end, and back end, both skills overlapping each other on certain occasions but having different purposes to serve in web development. A front-end developer uses the visual design of a website and builds it in code using various tools and languages that include HTML, CSS, etc., irrespective of whether they have designed it themselves or created by a visual designer. Back-end development is connected to the realm of advanced programming and web interactions. As a top-ranking Web Designing Company in Mumbai, we help to magnify the lines that get blurred between web designing and web development and therefore ensuring the right person is employed for the right kind of job. According to any leading Web Designing Company in Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as What is Digital Marketing? or The 4Ps of Digital Marketing to learn about more exciting topics.

SySpree, Web Develipment

When Typefaces rule and Content is king

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As one of the top Responsive Web Developers in Mumbai, Thane, and Navi-Mumbai, we at SySpree understand the role that content plays in your web design, and hence with the help of this blog, we focus the attention of our readers to how parts of this content too, plays a huge role in influencing the ranking of your web page. Every game, be it cricket, tennis, or chess, needs a strategy to be successfully played or won, where the players decide the best way to play and win. All players involved play an important role and act as per the strategies to be implemented. Compare this to your brand and its approach to survival at the top and you will realize content, brand strategy, brand identity, web architecture, etc. are pieces of a puzzle which need to fall into the right placefor success.  What is Typeface? A typeface is a family of fonts that consists of a specific font in various styles and weights. It is defined as a set of characters of the same design. These characters may include symbols, letters, numbers, and punctuation marks. Some of the majorly used Typefaces are Arial, Veranda, Times New Roman, and Helvetica. We are leading Responsive Web Developers in Mumbai, Thane, and Navi-Mumbai, and consider typefaces to be an important part of any marketing strategy. Designing is a creative process and one could get drawn into the flow but results could vary and be inconsistent across different collateral. Let’s look at the role typefaces play in enhancing content: Even if you don’t have to use the complete family of fonts, the basic italics and bold options of the font are still in place. For example, one font can be used to create the body, headlines, and content while another font can be used frugally for creative design only. These bitmap fonts were heavily used in the initial stages of the digital type and are rarely used today. These Digital fonts are created with font editors such as FontForge, RoboFont, Fontlab‘s TypeTool, Fontographer, or AsiaFont Studio. Digital Type became a dominant form of type in 1980 and early 1990s. Digital fonts store the image of each of the characters as a bitmap which is in a bitmap font by vector font which is mathematically described as lines and curves in an outline font. Any leading Responsive Web Developers in Mumbai would consider the following points while using Fonts or Typefaces in their content. And hence we advise our readers to make use of the following points that are included below. Confirm which fonts are to be utilized and for which medium. Identify the type of typeface or fonts to be used. Identify which of the fonts will be used in copy, headlines, and subheadings. Identify if the fonts are to be used specifically in print and digital media separately. Confirm when sentence case, all caps, different styles, or weights are to be used. As a top-ranking Responsive Web Developers in Mumbai, Thane, and Navi-Mumbai, we place equal weight on the quality of content and typefaces that will be used while creating a website, thus drawing the visitors and holding their attention for a longer period. According to any leading Responsive Web Developers in Mumbai, Thane, and Navi-Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as What is Digital Marketing? or The 4Ps of Digital Marketing to learn about more exciting topics.

SySpree, Web Design, Web Develipment

Absolute Essentials for Great Web Design

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Any leading Web Development Company in Mumbai would suggest that your initial impression always matters the most whether it is in person or online. Just as great clothes, impeccable manners, and being on time too will never go out of fashion. This shows that you not only care for yourself but others too.  As a top-notch Web Development Company in Mumbai, Thane, and Navi-Mumbai, we understand that most of the website users judge the credibility of your website within the first 50 milliseconds they enter and exit your website. It is, therefore, necessary to stay on top of the latest trends that are hitting the industry headlines and this will further help you forge a connection with your targeted audience, holding the user’s attention in the crucial initial seconds. Let us now dive deep and understand the most essential elements for great Web design as suggested by the experts of a major Web Development Company in Mumbai, Thane, and Navi-Mumbai. 1. Web design is pure design, not artDesigners should do well to remember that the web design should serve the purpose it has been created for, i.e. to help people take action or decisions, complete a task, or answer a query. As a leading customized Web Development Company in Mumbai, we understand that everything about website design, its content, imagery, or even navigation, should serve a definite purpose. While redesigning a website it is suggested to carry out a content audit first and then clear all the clutter it has accumulated over the past years. New web designs should take into consideration prioritizing the following as a starting point: wireframes, top tasks, and sitemaps. 2. Use numbers to impressNumbers give users confidence. Using numbers is a great way of impressing your website visitors as everyone loves numbers. For example, what sounds better, “We have offices in 6 countries” or “We have an international presence”? While describing a web designer as someone who has 50 websites to his credit than describing him as “one with many years of experience” gives a better impression. 3. Frameworks, Grids and pre-made themesA growing number of coders are using grids and CSS frameworks for their web development. Frameworks help in cutting down on the development time and also managing responsiveness which makes it an ultimate choice for any digital project. However, this may lead to some bloated code which is balanced by its positives. Frameworks such as Foundation, Bootstrap, and UIKit are proven ones while Break-point, Suzy, and Jeet are also making their presence felt. 4. Authentic ImagesChoosing impact-making images forms a vital part of web designing and the following need to be considered while choosing images: • People: Is it possible to create a relatable story about the people using your product and profiting from it, by using a real image.• Principles: Is your organization high on philanthropy, ethical in its working, and is environment-conscious? Is it focussed on making the world a better place? • Product: Ensure if the product images are relevant and appropriate at the same time being useful to the users. Being one of the leading Web Development Company in Mumbai, we ensure that each one of these important principles is followed to making a blockbuster of a website with great performance and responsiveness. If you enjoyed reading the above blog and would like to indulge yourself in more such interesting reads related to Digital Marketing or would like to know more about the services of a leading Web Development Company in Mumbai, Thane, and Navi-Mumbai, feel free to check out our latest blogs on What is Digital Marketing? or The 4Ps of Digital Marketing.

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