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21st Week Roundup- Whatsapp Tries Out AI-Generate Profile Pictures, Google’s New Updates and More!
Roundup, SySpree

21st Week Roundup: Whatsapp Tries Out AI-Generate Profile Pictures, Google’s New Updates and More!

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Welcome to this roundup, where we are thrilled to present the most recent advancements in digital marketing and technology. From Google’s brilliant search improvements to Meta’s cutting-edge AI capabilities, we invite you to join us on a voyage through the constantly evolving world of online experiences. Let’s embark on this journey together and discover the fascinating trends shaping the future of digital interaction. Google Enhances Reddit Snippets in Search Results, Potentially Boosting Traffic Google is currently testing out a new feature that adds more information to Reddit search results, such as the number of upvotes and comments. This special treatment aims to give users more context about Reddit threads directly within Google Search. The exact reason for this special treatment is unclear yet, but it could be related to a recent content deal between Google and Reddit, which allows Google to have deeper access to Reddit’s content. This enhancement comes when Reddit already ranks highly for many search terms, so the additional boost may seem redundant but can still be beneficial. The potential impact of this change is significant, as it could result in increased traffic to Reddit from Google Search. For users, the added details could improve the relevance and usefulness of search results. However, any interface changes that favor certain websites can lead to higher click-through rates, giving those sites a competitive advantage. This development is particularly important for those who monitor traffic trends and user experience in search engine results. Read more: https://searchengineland.com/google-is-testing-special-snippet-treatment-for-reddit-search-results-440729 Google Analytics GA4 Introduces 5-Minute User Metric   Google has recently updated its GA4, real-time reports to show the number of users in the last 5 minutes, in addition to the previous 30-minute metric. This improvement gives users a more detailed look at their website’s real-time activity, enabling them to monitor user engagement more accurately. The leading SEO company in Mumbai say this update provides insights into both short-term and long-term user trends, making real-time monitoring in GA4 more informative and interactive. Users can now gain a more dynamic and complete understanding of their website traffic, improving their capacity to adapt quickly to evolving user behaviors. Read more: https://searchengineland.com/google-analytics-ga4-shows-real-time-users-in-the-last-5-minutes-442524 Google PMax Upgrade Revolutionizes AI Creative Asset Production Google has introduced a significant update to its Performance Max platform, allowing advertisers to quickly generate high-quality creative assets on a large scale using AI-powered tools. The improvements announced at Google Marketing Live 2024 include generative AI capabilities, customization options specific to brands, and advanced image editing features. Retailers can now effortlessly display product feeds within creatives generated by AI, while new reporting features provide deeper insights and control over campaign performance. This upgrade demonstrates Google’s dedication to utilizing AI to automate and enhance creative content production, recognizing the increasing importance of diverse ad content for optimal performance. By prioritizing performance and brand consistency, Google aims to address common concerns among advertisers and encourage wider adoption of Performance Max campaigns. This development represents a significant advancement in simplifying ad creation and customization, ultimately empowering advertisers to achieve better campaign results. Read more: https://searchengineland.com/google-pmax-upgrade-mass-ai-creative-asset-production-440646 Google Unveils Immersive AI Shopping Ads Revolutionizing Online Retail Google has launched an innovative AI-powered advertising solution to improve consumer trust and simplify shopping decisions. The new interactive ad formats, such as video-based Search Ads, enable retailers to showcase product videos and AI-generated summaries for styling tips and essential product information. Moreover, Google has expanded its Virtual Try-On technology to clothing ads, helping shoppers visualize how garments look on different body shapes to increase confidence in their purchases. The introduction of 3D Shoe Spins provides an exciting way for shoppers to explore shoes from all angles directly from the ad. This demonstrates Google’s dedication to using AI for more engaging and informative online shopping experiences, revolutionizing the world of digital retail advertising. Read more: https://searchengineland.com/google-rolls-out-immersive-ai-powered-shopping-ads-440647 Google Elevates Visual Storytelling with Expanded Ad Formats Across Platforms Google is making big strides in visually engaging ad formats on YouTube, Discover, and Gmail to boost consumer interest and sales. The latest updates include expanding Demand Gen video ad campaigns to reach 3 billion users monthly across Google platforms. Moreover, Google has introduced new YouTube Shorts ad formats like vertical videos, stickers, and automatically generated animated image ads to tap into the trend of short-form video content. The experts from the leading SEO company in Mumbai with over 2 billion logged-in YouTube Shorts viewers monthly, Google strategically uses short-form videos to grab consumer attention and drive demand. In the face of privacy changes limiting ad targeting data, these brand-focused visual ads offer Google a great opportunity to stay on top in advertising while complying with privacy rules. Read more: https://searchengineland.com/google-visual-storytelling-youtube-discover-gmail-440648 Google Explores Ad Integration in AI Overviews for Enhanced Search Experience Google recently started testing ads within AI Overviews, introducing the feature at Google Marketing Live 2024. This new development enables Search and Shopping ads to show up in AI Overviews boxes above search results for more complex queries, seamlessly displaying relevant ads in a sponsored section. Advertisers don’t have to do anything; their current campaigns are automatically eligible. While this could enhance ad visibility, it might also lead to lower click-through rates on brand websites, indicating a change in user behavior as Google aims to offer comprehensive information directly on the SERP. This step demonstrates Google’s initial move towards monetizing AI investments, striving to balance content relevance and external web sources. However, maintaining non-intrusive ad placements will be essential to uphold AI-generated Overviews’ perceived usefulness and impartiality. Read more: https://searchengineland.com/google-tests-ads-ai-overviews-440649 Google Empowers Advertisers with Unified First-Party Data via Ads Data Manager Google has recently unveiled new features designed to help merchants showcase their brands and create visually appealing content using AI technology. These updates, announced at Google Marketing Live 2024, include the introduction of visual “brand profiles” on Search. These profiles consolidate important merchant information, such as brand imagery, videos, customer reviews, deals, and promotions, all in one convenient place. In addition, Google’s AI-powered Product Studio tool now offers brand alignment features. This means merchants can

Graphic designing, SySpree

The Human Touch: Embracing Handmade Illustrations and Fonts in Modern Design

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In the ever-changing world of modern design, the enduring appeal of handmade illustrations and fonts remains a testament to human creativity and self-expression. As digital technologies continue to shape our visual experiences, there is a growing recognition of the value that handcrafted elements bring to design projects. Handmade illustrations and fonts possess a unique charm that resonates with audiences on a deeper level, evoking feelings of authenticity and individuality that are often lacking in mass-produced, digitally rendered designs. Throughout this content, we will explore the various aspects of handmade illustrations and fonts, delving into their historical origins and contemporary applications. We will examine the techniques and tools employed in creating these elements, as well as the artistic choices that inform their design.   Understanding Handmade Elements in Design The leading creative agency in Mumbai say handcrafted illustrations and fonts embody the creativity and skill that are essential in design, infusing visual compositions with a unique human essence. At their essence, handcrafted elements encompass illustrations and fonts that are carefully crafted by hand, using traditional drawing techniques or calligraphic methods. These elements radiate genuineness and uniqueness, standing in sharp contrast to the standardized, digitally-produced alternatives that dominate contemporary design. Evolution and Resurgence in Modern Design Studying the evolution of handcrafted illustrations and fonts throughout history reveals a rich tapestry of artistic growth and cultural influence. From the illuminated manuscripts of the Middle Ages to the detailed typography of the Arts and Crafts movement, handmade elements have long been valued for their ability to add personality and vitality to design. While there were fears that digital progress would overshadow traditional craftsmanship, there has been a notable resurgence of admiration for handmade techniques in contemporary society. Designers and audiences alike are rediscovering the value of handmade elements in an era dominated by mass production and uniformity. The Psychological Impact of Handmade Elements on Viewers Handmade illustrations and fonts possess more than just visual appeal; they possess a profound psychological impact on those who view them. Numerous studies have demonstrated that handcrafted elements evoke emotions of nostalgia and warmth, tapping into our inherent admiration for human creativity and imperfection. In a world saturated with polished and slick visuals, the genuine authenticity of handmade elements strikes a chord with audiences, fostering a genuine sense of connection and authenticity. The experts from the leading creative agency in Mumbai say that designers aiming to infuse their work with depth and significance, it is crucial to comprehend the essence of handmade illustrations and fonts. By embracing their rich history, cultural importance, and psychological resonance, designers can harness their transformative power to create designs that truly resonate with the emotions and essence of viewers.   The Aesthetic Appeal of Handmade Elements Authenticity and Uniqueness: The Value Proposition Handcrafted elements in design provide a distinct visual appeal that goes beyond mere aesthetics, giving designs an authentic, profound, and emotionally resonant quality. The inherent value of authenticity and uniqueness forms the essence of their allure. Unlike digitally-produced alternatives, handmade illustrations and fonts bear the unmistakable mark of human touch, with each stroke and curve showcasing the artist’s skill and individuality. This authenticity imbues designs with sincerity and character, creating a profound connection and fostering a deeper appreciation for the creative process among viewers. Adding Depth and Character to Designs In addition, handmade components have an extraordinary capacity to enhance the depth and three-dimensionality of designs. Whether it is the meticulous intricacy of hand-drawn illustrations or the delicate subtleties of handcrafted fonts, these elements encourage viewers to connect with the design on a deeper level, revealing hidden layers of significance and emotion. Through the integration of handmade elements, designers can infuse their creations with texture, warmth, and a human touch that surpasses the boundaries of digital representation. Creating Emotional Connections with Handcrafted Elements The leading graphic designing company in Mumbai say that handmade elements possess the remarkable ability to establish emotional connections with audiences, extending beyond their visual allure. Numerous studies have demonstrated that handcrafted artworks evoke sentiments of nostalgia, genuineness, and solace, eliciting emotional reactions that persist long after the initial encounter. Whether it be the whimsical allure of a hand-drawn illustration or the elegant simplicity of a handcrafted font, these elements resonate with the human experience in a manner that transcends cultural boundaries and linguistic barriers. In essence, the appeal of handmade elements lies not solely in their visual splendor, but also in their capacity to evoke emotions, stimulate contemplation, and foster connections. By embracing the authenticity, depth, and emotional resonance of handmade illustrations and fonts, designers can fashion designs that captivate the senses, ignite the imagination, and leave an indelible impression on viewers. In an increasingly digital world, the allure of handmade elements serves as a poignant reminder of the enduring power of human creativity and expression.   Techniques for Handmade Illustrations Sketching and Drawing Handcrafted illustrations, deeply rooted in conventional artistic methods, provide designers with a wide range of creative opportunities. The foundation of these methods lies in the art of sketching and drawing, where designers utilize traditional techniques to give life to their visions. Whether it involves using pencil on paper, ink on canvas, or watercolor on parchment, the tangible act of hand-drawing imparts a genuine and inviting quality to illustrations that digital tools frequently find challenging to reproduce. By attentively observing and skillfully executing their work, designers can accurately capture the essence of their subject matter with precision and finesse, infusing their illustrations with distinct personality and character. Digitizing Handmade Art The experts from the leading graphic designing company in Mumbai say that after finishing the initial sketches, designers have the option to convert their hand-drawn art into digital format for additional editing and adjustments. Digitizing the artwork provides a wide range of opportunities, enabling designers to improve and decorate their drawings using different software tools. With a variety of digital platforms like Adobe Photoshop, Illustrator, Procreate, and Clip Studio Paint at their disposal, designers can easily facilitate the digitization process. By scanning or taking

Roundup, SySpree

3rd Week Roundup: Meta’s AI Push, Facebook Users being Targeted, Youtube’s Thumbnail A/B Testing and Much More!

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We welcome you into our latest and exciting roundup of the week, where the tech bigwigs Meta, YouTube, Instagram, Google, Microsoft, and WhatsApp are all on a reinvention rampage. Meta is accelerating AI concentration, YouTube tests thumbnail A/B testing, Instagram introduces “night time nudges,” and Google introduces interactive search capabilities. Stay tuned to know more.   Meta’s AI Push: Zuckerberg Outlines Plans for Next-Gen AI Integration and Virtual Worlds Mark Zuckerberg revealed Meta’s intensified emphasis on artificial intelligence (AI) creation, signaling an important shift in strategy towards AI projects as the primary source of transformative user interaction. The company is planning to increase the amount of money it invests in AI technology, focusing on the creation of artificial general intelligence (AGI) systems that are able to think for themselves and offer new solutions that go beyond human input. Meta imagines a future where AI plays an integral role in the creation of virtual environments and can create whole new VR landscapes using spoken commands. While the technology promises better AI-powered tools for advertising and customized experiences, there are concerns concerning potential problems, including the automation of the creation of content and separating genuine users from bots on social media platforms. Read more: https://www.socialmediatoday.com/news/zuckerberg-says-that-meta-is-pushing-hard-to-lead-the-ai-future/704982/   YouTube’s Upcoming Thumbnail A/B Testing Feature Brings Optimized Content Performance YouTube creators are able to be happy as the site prepares to roll out the A/B thumbnail test option that will provide a brand new tool to optimize content. It was first announced in June. The feature lets creators upload three different thumbnails for each video and run an A/B test that lasts at least two weeks. The idea is to find the most effective way to draw attention and increase the amount of engagement with video. Although the announcement initially mentioned the possibility of a massive rollout by 2024, the actual status was unclear up until the latest update by YouTube Creator Liaison Rene Ritchie. The testing of thumbnails is being conducted, but it has now increased to 50,000 channels over diverse sizes, types, and regions of YouTube. The leading social media agency in Mumbai say that although no timeframe is available yet, the imminent launch will be the possibility of a significant asset for creators looking to boost the interest of viewers through optimized thumbnails. Read more: https://www.socialmediatoday.com/news/youtube-says-that-its-thumbnail-ab-testing-option-is-coming-soon/704942/   Instagram Introduces ‘Night Time Nudges’ to Encourage Healthy Screen Habits for Teens In its continuous efforts to improve safety for teens, Instagram has unveiled “nighttime nudges” targeted at making teenagers switch off from Instagram at midnight. This new function will send reminders when teens spend longer than 10 minutes on Instagram, specifically in areas such as Reels as well as Direct Messages. Making sure the importance of sleep for children is paramount; these reminders will gently prompt users to close the app and focus on sleep. The method is the digital equivalent of a parent who reminds their child to switch off their mobile devices during the evening. While it’s unlikely to substitute parental involvement, Instagram’s “nighttime nudges” contribute to the platform’s larger initiatives to ensure safety for teens and security in the midst of the real-world concerns surrounding the dangers of using mobile phones. Read more: https://www.socialmediatoday.com/news/instagram-launches-new-night-time-nudges-to-get-teens-to-shut-it-down-for/704964/   Instagram Unveils ‘Create a Cutout Sticker’ from Still Image Posts Instagram has added a unique feature that lets users make custom stickers using still images. Available through the three dots menu on publicly posted images, the “Create a cutout sticker” option allows users to cut out parts of the image. These can be saved to be reused as stickers for Stories or Reels. This feature, which is similar to Meta’s image cutout feature on WhatsApp, offers fascinating imaginative possibilities, but certain limitations apply. The experts from the leading social media agency in Mumbai users have to search for publicly shared still images in the form of a primarily video-focused feed, and creators must grant the creation of cutouts of their content. While there are some limitations, the potential for greater creativity and new visual uses in the app is huge and similar to the successes of similar features on other platforms, such as Instagram’s Shuffles app. Read more: https://www.socialmediatoday.com/news/instagram-enable-users-create-custom-sticker-still-image/704854/   Meta Affirms Long-Term Metaverse Focus Despite Shifting Public Attention Recent events, such as the CEO’s apparent inclination to artificial intelligence, could indicate an abandonment of The metaverse. However, Meta’s director of global business, Nicola Mendelsohn, emphasized the company’s continued dedication to the metaverse’s vision. In her speech at the World Economic Forum in Davos, Mendelsohn acknowledged the metaverse as a long-term wager and predicted its complete realization in the next ten years. Meta remains enthusiastic about developments and milestones that have occurred in this process. Despite the skepticism of others, Meta continues investing billions in its Reality Labs work, including the recent introduction of a mobile-based device option to connect with VR games and the rising number of Quest VR headsets. The evolution of the metaverse is in line with the changing trends in interaction, especially for younger gamers who are immersed in gaming environments and is laying the foundation for the company’s vision to extend beyond the gaming realm. Although there are still challenges and criticisms, Meta’s strategic vision implies the metaverse’s future integration into everyday life and work. Read more: https://www.socialmediatoday.com/news/meta-says-that-still-focused-metaverse/704655/   7,000 Companies Track Individual Facebook Users for Targeted Ads A new study conducted by Consumer Reports has unveiled that 7,000 companies track the activities of individuals on Facebook users while sharing information to the giant social network. On average, every user’s data is shared with about 2,230 businesses, raising questions about the privacy of data and possible repercussions for companies. The study, which was conducted in conjunction with The Markup, involved 709 participants who provided their Facebook data archives to be analyzed. Despite Meta’s transparency features, the study highlighted concerns, including unclear data providers’ identity and the ability of advertisers to override opt-out requests from users. As concerns over data privacy increase, the findings could affect confidence in brands and cause

Graphic designing, SySpree

Graphic Design Trends that Ruled 2023

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In the intricate world of graphic design, change is not just inevitable. Still, it is an engine that pushes the discipline to new dimensions. As 2023 comes to an end, the year is over, and with it, the graphic design scene has changed and was shaped by a variety of new trends that are set to change the way we view and interact in visual communication.   Changing Trends in 2023 In the contemporary design world, graphic design trends resonate as a compass to guide designers through an incredibly diverse and ever-changing world. It is not merely a brief moment of style but rather a reflection of wider changes in aesthetics and societal values, technological capabilities, as well as creative concepts. When we examine the graphic design trends of 2023, one can feel the energy of an industry that will not stagnate. The revival of traditional techniques, like Risoprint, and the incorporation of cutting-edge technology, like AI design, are symbols of a broad and diverse approach. It doesn’t matter if it’s the raw, rough, and unpolished style of grunge or the futuristic awe of Holographic Surrealism. Each trend adds to the wide array of possibilities for designers.   AI Design In the ever-evolving field of graphic design, one trend that is at the forefront, indicating an important shift in the field, is the integration of Artificial Intelligence (AI). The importance of AI in graphic design isn’t only a technological breakthrough but a fundamental change in the way designers think about and implement their creative ideas. At its heart, AI design introduces a dynamic component in the design process. It is an accelerator that enhances human creativity through computational power. The function of Artificial Intelligence in graphic design goes beyond simple automation. It’s a partner in collaboration, providing innovative solutions previously thought to be impossible. Design that is algorithmic, generative, and driven by AI is becoming one of the key elements of the modern designer’s toolkit. These technologies allow designers to explore new areas, creating intricate patterns, designs, shapes, and layouts that challenge the boundaries of traditional aesthetics. The synergy between human perception and machine intelligence creates designs that are not only visually stunning but also conceptually rich. The introduction of AI in graphic design is proof of the industry’s flexibility, embracing technology to improve rather than substitute for human creativity. A leading social media agency in Mumbai says designers now have access to tools that allow them to analyze massive data sets, identify trends, and even anticipate user preferences, giving valuable insights that guide the process of creating.   Abstract 3D In the ever-expanding range of graphic design trends, Abstract 3D is a striking and unique expression that pushes the limits of storytelling through visuals. This style, which is characterized by three-dimensional design, allows designers to explore the world of abstraction as well as experimentation, creating an ongoing connection between digital design and the engagement of the audience. Three-Dimensional Designs At its essence, Abstract 3D transcends the constraints of traditional design, introducing a dimensionality that adds depth and complexity. Designers delve into the world of three-dimensional elements, incorporating abstract and experimental concepts that captivate the viewer’s imagination. The experts from the leading social media agency in Mumbai say the result is a visual language that goes beyond the ordinary, inviting audiences to immerse themselves in a truly unique experience. Digital Form and Engagement The current focus on digital forms is aligned perfectly with the current graphic design landscape. Designers harness the power of technology to bring abstract 3D designs to life, be it through intricate 3D models, animation sequences, animated sequences, or immersive VR experiences. This interplay of technology and creativity does more than revitalize design aesthetics but also increases the possibilities for engaging the audience. Abstract and Experimental Nature The leading social media marketing company in Mumbai says the Abstract 3D designs, with their experimental nature, open new avenues for communication. The dynamic interplay of shapes, colors, and perspectives stimulates curiosity and invites viewers to interpret and interact with the visual narrative. In the tapestry of graphic design trends, Abstract 3D stands as a testament to the field’s capacity for evolution and innovation, offering designers a canvas to explore and redefine the boundaries of visual expression.   Risoprint In the ever-changing tapestry of graphic design trends, the Resurgence of Risograph Printing emerges as a nostalgic but modern wave that breathes new life into an old technique. The revival is marked by an inclination to the distinctive organic and natural texture that defines Risoprint, making it an essential part of the world of graphic design again. Unique Aesthetic and Organic Textures Risograph printing, sometimes called Risoprint, is a stencil duplication technique using soy-based inks that result in distinct, vibrant colors and natural, raw textures. The process’s organic nature guarantees that each print possesses its distinctive style and adds a sense of authenticity and individuality to each artwork. Resurgence of Risograph Printing This trend in graphic design isn’t just a homage to the past but an open acceptance of its visual and tactile qualities. The return of Risoprint is evident across a variety of design fields, including print materials such as zines and posters and seamless incorporation into the digital world. Designers are increasingly using Risograph effects in their work, either via physical prints or digitally rendered works, which highlight its versatility and timeless appeal. The appeal of Risoprint is not just in its aesthetics but also in its connection to the DIY spirit. The revival reflects the desire for more real and tangible design experiences in a world that is increasingly digital. As we explore the graphic design trends of the moment, the re-emergence of Risoprint is a testimony to the nature of design’s cycles and preferences. It reminds us that traditional techniques can be revived and attract new viewers with their timeless appeal.   Holographic Surrealism In the ever-changing world of graphic design trends, Holographic Surrealism emerges as an enthralling and forward-thinking aesthetic, providing an ethereal and futuristic

Roundup, SySpree

51st Week Roundup: GEO an Alternative to SEO?, META Adds Realism to VR Avatars and more!

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This week’s news roundup examines Instagram’s teenage engagement, X’s sports insight, Virtual Reality avatars from Meta—Reddit’s chat shift, and Threads and Threads’ Christmas upgrades. Google’s ad-test, Analytics meets AdSense, and Generative Engine Optimization is revealed. Spam strikes Google, Tag Manager flaws, WordPress uplifts web vitals. Google’s AI experiments, Merchant Center’s warning approach, and personalized emails help business profiles.   Instagram Explores Profile Notes: A Bid to Retain Teen Engagement Instagram is constantly testing and improving its Notes feature, raising some questions about its significance. The reason is the remarkable engagement of teenage users, who are 10% more likely to make Notes than other age groups. Since Instagram faces competition from other platforms such as TikTok and Snapchat, the parent company Meta is determined to keep younger users. The latest experiment involves testing profile notes, allowing followers who follow each other to post notes on user profiles and promote communication within the application. Some users complain about the ad-hoc use of Notes in different features. Instagram’s approach is clear: take advantage of the popularity of Notes in the younger age group to increase engagement. Despite the possibility of a short-lived experiment, Instagram is still exploring strategies to help keep its users entertained with fun and interactive Notes alternatives. Read more: https://www.socialmediatoday.com/news/instagram-continues-test-new-ways-use-notes/703004/   X Platform Reveals Insights into Sports Engagement and Spaces Chats X, previously known as Twitter, provides a glimpse into the platform’s use and interaction amidst the controversy regarding the owner Elon Musk’s changes. The platform is only sometimes successful in providing complete information and has recently released information on discussions about sports. Before the ownership change of Musk of the company, the platform had 3.7 billion sports-related tweets for 2021, and it will have 2.7 billion by 2020. The leading social media marketing company in Mumbai says while there are no numbers for 2022 accessible due to management changes, the data indicates the same level of sports participation. Discussions on X have seen an increase in discussions on sports in recent weeks, which could affect the future trend. Amazingly enough, 11.43 percent of posts posted on X are about sports, suggesting a strong sports-related community. Another surprise was made by X President Linda Yaccarino, stating that X hosts 560 Spaces sessions a week and has a daily Spaces chat of 80k. With 250 million active daily users, this level of engagement demonstrates the necessity of promoting in real-time to make the most of its potential. Read more: https://www.socialmediatoday.com/news/x-shares-new-insights-platform-usage-engagement/703038/   Meta Pushes Realism in VR Avatars with Tongue Movement Recognition Meta is expanding VR avatars up to a whole new level by introducing tongue motion recognition in its most recent version of the VR framework. The update, available in the latest version of the Meta SDKs that are compatible with Unity and native code, lets you track the movement of your tongue by using the OpenXR extension that tracks faces. While Meta’s Avatars SDK hasn’t integrated this feature as of yet, third-party avatar applications could adopt it following an update to SDK version 60. This technology is designed to improve the authenticity of VR experiences by precisely modeling tongue movements, which contributes to more realistic facial expressions and speech representations. Although the idea may appear unusual, it aligns with Meta’s efforts to develop hyper-realistic CODEC avatars that require specific features such as tongue tracking to create a real-life user experience. Read more: https://www.socialmediatoday.com/news/metas-vr-avatars-soon-include-recognition-tongue-movement/703001/   Reddit Phases Out ‘Live Chat’ Feature in Communities to Streamline Chat Products Reddit has announced the end of the “Live Chat” option within communities to simplify its chat offerings. This decision follows Reddit’s testing with live-chat features such as “Chat Channels,” which were introduced in April. Its “Live Chat” function allows live chats using text within posts and is now disabled for existing and new communities. The experts from the leading social media marketing company in Mumbai say Live chat posts are slated to change into standard posts that include comments as of early 2024. Although Reddit users can still utilize “Chat Channels” for live conversations, the elimination from “Live Chat” reflects the platform’s response to a limited user base. Even though alternatives remain in place, the changes could impact the subreddit’s engagement by offering users fewer real-time interactive alternatives. In addition, Reddit aims to enhance subreddit search by introducing a topic ranking system to boost users’ participation in other communities. Read more: https://www.socialmediatoday.com/news/reddits-retiring-live-chat-option-subreddit-communities/703014/   Threads Teases Festive Upgrades: Colored Text and Confetti for New Year Celebrations Meta’s text-based application, Threads, is gearing up for New Year celebrations with the test of text in-stream variants and animations. In the preview released by the app’s researcher Alessandro Paluzzi, Threads is looking at Instagram-inspired colored text for messages about the New Year and an icon for a launcher that releases digital confetti on the screen. It’s similar to Instagram’s method of including celebratory elements to special occasions, increasing user engagement. With the New Year’s celebration traditionally seeing an increase in social media usage, Threads aims to capitalize on the holiday season to boost its position on the social scene. The experts from the leading social media marketing agency says this move is in line with the positive approach of Threads to social interaction and is arousing the possibility of expanding to other events and holidays shortly. There’s no officially confirmed announcement from Instagram, but users can expect the features to be announced very soon. Read more: https://www.socialmediatoday.com/news/threads-working-stream-text-variants-and-animations-for-new-years/702868/   Google Sparks Advertiser Frustration with Unannounced Ad Copy Variation Test Google has launched a secret experiment by putting headlines in the text description of the ad copy in real-time ads, which has caught advertisers off guard and caused anger within the industry. The absence of prior notice and the uncertainty regarding future extensions of this test have been particularly irritating for advertisers, making it difficult to manage their processes, particularly for those with lower budgets. Google Ads liaison officer Ginny Marvin acknowledged the test in a PPC Chat Q&A. Still, he provided little information, describing the test as the

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