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Content Marketing, Marketing and Sales, SySpree

10 ways to promote your website

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You’ve decided you need to promote your website, but it’s overwhelming. There are so many things you can do that you aren’t sure where to start.  Whether it’s email, social media or blog promotion, here are 10 ways to promote your website that will help you start somewhere. 1. Search engine optimization The process of optimizing your website for search engines, also known as SEO, is possibly the most important thing you could do to help promote your site. With more than 2 billion websites available on the internet and more made every second, it is possible to risk your site getting lost in the sea of information if you do not ensure that your site is search engine user-friendly. As the top SEO company in Mumbai we know that many thousands of online free guides can assist you in improving the SEO of your website, meaning you don’t have to spend the money to hire an SEO expert. In most cases, you can resolve most SEO issues with your website by yourself using a couple of simple optimizations. When looking at your site’s SEO, there are two primary factors to keep in mind: on-page SEO and off-page SEO. On-page SEO encompasses what you would expect from all that you observe on your website. It includes things like your text on your website, video, images and meta descriptions, responsive design and how your site is organized. Off-page SEO refers to what’s happening behind the background. This includes aspects of your website, like who’s linking to it, the level of authority it has, and the level of engagement from users. In the case of making use of Webflow, all elements involved in creating an SEO-friendly and responsive site are already in place. So, you don’t need to focus on creating excellent content. The top SEO company in Mumbai suggests that optimizing your search engine is among many of the least expensive strategies to market your site since, although you’ll need to make changes every now and then, this technique is generally able to generate visitors without much effort after the site has been optimized.  However, you must be aware that this technique could take months to see the results. Don’t expect an immediate fix. 2. Guest blogging Guest blogging is an under-utilized yet fantastic method of building links to your website. This method lets you create a guest blog for a respected blog within your field (or another related one) to show your expertise by linking each guest post to your website at a minimum once it is possible to bring traffic from a reliable website back to your newly created website. Whether you’re a startup or in the Digital marketing services field, you may be unable to get an appearance on some websites, which is not a cause on your part because writing guest articles for other publications was once considered a hugely well-known SEO strategy. Many websites either scrutinize guest bloggers for them or do not allow submissions. The most important thing to remember when you’re the guest blog is that it’s not all about SEO but more about establishing relationships between the publisher and your readers. If you can establish relationships with publishers and consistently contribute new material, it’ll not just increase traffic to your site and help you establish contacts in your industry. 3. Marketing content Being the best content marketing company in India, we explain that content marketing is an excellent way to advertise your site since it helps improve your SEO and generates information that your customers will find valuable. There is a common misconception that to be a content marketer, blogging is necessary; however, that’s not always the case.  Although blogs can be the most tried-and-tested way to market your content, You can also create videos, make podcasts, or create a newsletter about your job’s topic. In the context of Content Marketing, the most important factor to consider is that the content you produce must be helpful or interesting for your target audience. The best method to be sure that you’re addressing your audience’s questions is to conduct a lot of keyword research before your start. For those who don’t have enough money to spend on an SEO expert or SEO tools to do your keyword research, One of the best free resources could be AnswerThePublic.  If you type in your preferred keyword and/or phrase, AnswerThePublic provides you with various questions, assertions, and location-based searches users have entered in search engines. This will ensure that the content you create aligns with your customers’ genuine needs. Content marketing is an effective Digital marketing services technique that isn’t effective when used in isolation; however, it is a part of a larger strategy. To make the most of the content you market, you must ensure you are working on your SEO strategy and promoting your content on other paid or social media channels.  Also, you should ensure that you regularly create new content so your readers can return. 4. Social Media Facebook is among the most widely-known free way to advertise new websites, and it’s not without reason. It’s easy to network with local businesses and promote your own on platforms like Facebook, Twitter, and Instagram, each with billions of users. As the best social media agency in Mumbai, we suggest that before you use social media, you need to think about the tone of your company’s brand, to whom you’re advertising, and to whom you’re trying to get. Here’s a brief overview of the social media platforms to think about and the kinds of businesses they’re suitable for: Facebook: It is an excellent all-arounder that works for B2C and B2B businesses regardless of the brand’s voice. Facebook has the largest users, which is why it’s great for regularly updating your company. Twitter: Good For B2C companies that are able to promote themselves through concise, short messages. It is ideal for sharing links, starting conversations, and interacting with your followers. Instagram: Great for both B2B and

Marketing and Sales, SySpree

7 tips for designing an efficient digital marketing budget

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If you’re preparing your business financially for 2022, it’s a good idea to need to review the budget for digital marketing. Marketing through digital channels is becoming increasingly crucial each year as Internet use and accessibility to internet-connected devices increase. As a leading digital agency in Mumbai, start the year properly, you’ll need to establish your budget for online marketing in 2022. In this article, we’ll help you determine the best way to determine your budget and discuss strategies for marketing your website online. need to allocate your digital marketing budget for 2022. Let’s get going! How do I establish my budget for digital marketing? In 2022, you’ll need to establish your budget for digital marketing for the coming year. If you’ve never created an online marketing budget or didn’t see positive outcomes in the past, you’ll be able to start the year with a bang by adhering to specific general rules. From the 7-10% you’re putting aside, 50% or more should be devoted to digital marketing. Many companies don’t meet this goal, spending less than 1/3 of marketing funds on strategies for digital. But, given the increasing acceptance of the Internet, it’s essential to invest enough funds to market your company on the Internet. Millions of potential customers search for your company online, and if you do not put enough funds into your marketing campaign, you’ll lose important leads and revenue.  Every year, the importance of digital marketing is becoming more and more crucial. In the future, as technology continues to advance, you’ll need to invest more budget into digital marketing than your traditional marketing efforts. The 70-20-10 rule Spend 70% of your time as well as money “now.” According to this guideline, you need to invest 70 percent of your time and the budget for digital marketing in 2022 on “now.” The “now” includes strategies that you are confident will benefit your company. It’s a digital or online marketing plan or an item or the digital marketing services that generates profits for your company; make sure you invest your money to help those factors yield better outcomes for your company. It is a good spot to put your budget since you realize that these strategies, products, and services are effective in benefiting your business. You can utilize the funds to boost your performance and bring about positive outcomes. You should spend 20% of your time and spend money on “next.” 20% of your budget should be devoted towards things that are in the future. These are tactics that are completely new to your company. In this case, for example, you may introduce and sell the launch of a new product line or service or even target new markets to increase its market reach. The money you invest in “the “next” helps your business expand. Your business can grow by investing in various marketing and products to help you connect with new prospects and increase conversions. Spend 10% of your time and spend money on “new.” A small amount of your budget for digital marketing should be devoted to “the latest. “new.” They are the undiscovered aspects of the digital marketing industry, including emerging technologies or a variety of experimental strategies.  You must put some of your funds into new concepts to give your company the chance to stay ahead of the pack. It can range from the latest technologies to test out new ideas. You’re looking to invest money into experiments to determine whether they benefit your company. The 70-20-10 rule isn’t written in stone. It’s a good base, but you don’t have to adhere to it in a strict manner, for the 10% that is “new” may be too much for larger companies that have larger budgets. You are able to alter the ratio to suit your company’s needs and objectives. 5 ways to invest your marketing budget online in 2022 As you begin setting your budget for digital marketing for 2022, you should be aware of the strategies you’ll employ. Here are five methods of digital marketing to think about when setting your budget for 2022: 1. SEO The process of optimizing your website for search engines (SEO) is an effective option to budget for in 2022. It is the method of increasing your site’s rank in the results of a search. SEO can help you get important traffic that is interested in the goods or services. Improve SEO now by enhancing your SEO campaign using proven methods. For instance: Keywords to include for your tag titles Make sure you have SEO-friendly content on your site Created high-quality backlinks for your website Optimize image file sizes Utilize responsive design to help all devices It is also important to consider page speed, particularly with Google’s Core Web Vitals update. This update examines the speed at which your site loads for visitors. For instance, Google uses First Input Delay to gauge how long it takes your website to be accessible to users or the length of time that users have to wait to perform an action on your website, such as pressing the button. Similar to previous Google algorithm updates and updates, this Core Web Vitals update emphasizes Google’s commitment to providing results that do not just match the user’s intent but also fulfill the needs of people for a quick, easy experience when searching. If you’ve never considered how your site does against this new update, check out SERP Racer. This tool for free will reveal your site’s Core Web Vitals — and then compare them to the other sites. Enter a keyword relevant to your business and then see how your website compares to your competition. Then, you can begin working to improve Your Core Web Vitals, so you are able to attract more traffic from search engines. The best way to prepare for the next Vocal search is continuing to increase momentum in SEO. Devices using voice searches, such as Google Home and Amazon Echo, are making their way into more homes daily. Users

Marketing and Sales, SySpree

7 digital marketing strategies for your business

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Let’s take a look at seven effective Digital marketing strategies for businesses in the present: 1. SEO or Search Engine Optimization (SEO) SEO or Search Engine Optimization (SEO) is one of the most efficient modern digital marketing techniques. What is SEO? SEO involves enhancing your website to ensure it is highly ranked on search results for phrases and keywords relevant to your company.  The more search terms you rank for and the higher your position, you’ll see more visitors view and be aware of your site and your business. What’s the purpose of SEO? As a leading digital agency in Mumbai we explain that SEO is a strategy to drive more visitors to your site from your targeted market. They are actively seeking the services and products you provide, as well as users looking for more top-of-the-line content. In the case of landscaping, for instance, you could use SEO to boost your position in the search results for the keywords “residential landscaping design” and “common lawn weeds.”  These keywords may have different motives, such as one that is informational and one transactional; that is, they are targeted to your customers. By focusing, it is possible to draw visitors to your site from those who are important to you. What are the benefits of using SEO as an online marketing strategy? In the case of online marketing tactics, you should look to SEO as a must. It reaches all members of your targeted group, no matter the stage they are in within your purchasing funnel.  The reason for this is that nearly all users begin looking for brand new products or services by using the help of a search engine. For instance, did you have the knowledge that 80 per cent of customers do their research online? For instance, when they search on the internet for something, over half of them discover a new business or product. If you use SEO being one of the online marketing strategies, it could be your company. To highlight the value to emphasize the value SEO in the context of an Internet marketing strategy, think about these points: Just 25% of searchers go to the second result page of the results Most of the time, someone performs an online search using Google but doesn’t click beyond the initial page. Why? The majority of people discover what they’re looking for, and your company must get a place at the top of the results. About 75 per cent of users go to the first search result. With so many people looking for answers on the first list of results, it’s evident that you aren’t able to appear at the bottom of the results. Even if you’ve got what people are searching for, you’re not in their eyes, out of their sight, or out of their thoughts. It is the reason why a strong SEO strategy, along with our top digital marketing company, is vital. Our SEO services are performance-driven as a component of your marketing strategy online to draw more clients to your website and generate more revenue. 2. “Pay-per-click” (PPC) advertising A more cost-effective and effective online marketing method is Pay-per-click (PPC) marketing. What is PPC? PPC is a form of paid advertisement that relies on auctions. Through PPC With PPC, you advertise on keywords you’d like your ads to appear for. Your advertisement is activated when a user’s search contains your search term.  The ads are then displayed on the first page of results and above organic results. If someone decides to click your advertisement, you charge for each click. In other words, you do not purchase advertising space just for the outcomes. For instance, if you are selling winter boots to children, you might offer to advertise in the results of a search when someone is searching for “children’s winter boots.” This is more transient, which is exactly the ideal goal for a PPC campaign. It’s paid to advertise. Therefore, you’ll want a quick rate of return (ROI). PPC could include advertisements on search engines, the social network, and various other sites. It is also possible to advertise on apps such as WeChat. What is the goal of PPC? PPC seeks to connect with users who are searching for transactions, which means they’re in the market to purchase your product or service.  If they click on your advertisement, you’ll take them to your landing page, and you’ll see aa Call-to-Action (CTA) to convert either by buying an item, sign-up for emails or take another option. Why should you use PPC as an online marketing strategy? PPC is among the most cost-effective paid advertisement strategies. For many businesses who are just beginning to learn about digital marketing or in need of an instant increase in traffic, PPC is a useful online marketing method. It will propel your website up the ranks of search results. This will help if your organic search results rank several pages behind. Why should you consider including PPC as part of your digital marketing campaign plan? Take a look at these points given by a leading digital marketing company in Mumbai: Businesses earn $8 per $1 that is spent on Google Ads With Google being able to handle over 60,000 search queries every second, which is more than two trillion searches each year, it’s a top choice in PPC campaigns. It’s the reason that many businesses put their PPC budgets into Google Advertisements that can provide an incredible return on investment. If you opt to promote on a different platform and choose to do so, the average return on investment is $2 per dollar spent. Users who click on advertisements have a 50-percent higher chance purchase the product. Because PPC advertisements target specific terms with a transactional purpose, it’s no surprise that most people purchase products or services. This is an indication of the reason PPC is an essential part of an overall Internet advertising strategy. Even if you have an established position in search results, for instance, if you

Marketing and Sales, SySpree, Web Design, Web Develipment

Progressive Web Apps: What They Are, Why You Should Care, and More

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The development community has faced many challenges in enhancing the mobile web experience. They continue to develop innovative solutions and new concepts that provide the seamless performance and an immersive user experience on different devices. Progressive Web Apps, or PWAs, have elevated the mobile web experience to a new level. These apps even offer a better experience than native mobile apps. PWAs offer a new way to access the internet and provide an app-like experience. Progressive Web Application development services have become increasingly popular in various industries. Let’s learn everything you need to know about PWAs, by the experts of custom web application development Mumbai and how they can be helpful for mobile users. So, let’s get started.   What are Progressive Web Apps? In its simplest form, a Progressive Web App is a mobile website that has been enhanced with functionalities and features to give it an ‘app-like’ look. It’s displayed with an instance of Google Chrome. Service workers ensure smooth operation, even without reliable internet access. It’s a website, but it feels like a native mobile app with smoother animations, no navigation bar, and a custom loading screen. It will be called a mobile application by the average user. Progressive Web Apps see greater acceptance every year. Twitter, Aliexpress, and NASA have all used Progressive Web Apps in recent years to create new versions for their services. Although the trend to provide an ‘app-like experience’ on mobile websites began around five years ago, it was not recognized until the Google I/O conference 2016. Since then, Google has promoted Progressive Web Apps, a major part of Google I/O 2017. That’s only the context. Is it worth considering PWAs to help you create a mobile app for your website service?   What Are the Features of a Progressive Web Application by the custom web application developers in Mumbai? The custom web application developers Mumbai state the feature of PWA. Even though it looks and feels like a native app, it has less functionality than its native counterpart. A progressive web app is more usable than a native app in terms of usability. Here is a list of advanced web app features. Independent Connectivity:This program can be run offline without an internet connection. However, it can work smoothly because of service workers. Progressive A PWA is compatible with most web browsers that use progressive enhancement principles. App-like Experience:Although they aren’t real apps, they offer the same user experience as native apps with app-like navigations and interactions. Responsive:PWAs are compatible with all devices, including mobile phones, desktops, laptops, tablets, and smartphones. Shareable: This app is simple to install and can be shared via a URL. Always up-to-dateA PWA can be updated through the service worker update process. Re-engageable:It can maintain user engagement as native apps by sending push notifications. Discoverable:PWAs can be searched directly by search engines so that they can be discovered, explored, and opened. Secure:These apps use HTTPS to deliver their content, which makes them just as secure as the web browsers and other apps that we use. Installable:These apps are easily installed on mobile devices without complicated installation. Speed:PWAs have a faster loading speed. After the first use, your content will load quickly in the apps.   What makes Progressive Web Apps attractive? Simple to implement Let’s get to the good stuff. A Progressive Web App can be created if you have an existing web app and have 10-15% more front-end programming resources. The PWA can be created using JavaScript. This is your standard front-end language. To create a Progressive Web App, you don’t need additional resources, technologies, or people. You already have all the resources you need if you have JavaScript developers in-house or outsourced. The user does not need to download a PWA from either the App Store or the Play Store. Instead, the PWA will prompt you to pin it to your home screen when you first use it. This will allow you to pin the app to your native mobile applications. This allows you to bypass the Play Store/App Store review process, making your app live much faster. Expandable Progressive Web Apps can be easily expanded. You can add functionality to your website by simply working on it. As more browsers are compatible with all PWAs, you can update your Progressive Web app with new features. Cross-platform Like regular websites, Progressive Web Apps can be used on any platform. Powered by Google There are strong signs that Progressive Web Apps will be able to thrive with the support of one of the most important software companies around the globe. I invite you to review the Google I/O 2017 presentations to see how many have touched upon PWAs. Although I have lost track of the number, one thing is certain: Google wants more websites that offer an app-like experience. In some cases, it may even be impossible to distinguish native apps from website versions.   What are the possible downsides to PWAs? The ‘website-as-an app’ solution may not be ideal for all situations. Progressive Web Apps have less access than native apps to the native system features. While not all browsers support every feature that web apps have, seasoned web developers can make the core functionality of web apps available in most cases. The worst-case scenario is that the PWA won’t offer any more than a mobile site. PWAs are primarily an Android-centric solution. Apple’s iOS only partially supports it. The Play Store/App Store review process can be bypassed, but it is a double-edged weapon. While it can speed up your app’s release, it will not make the most of the Store’s promotional potential. The difference between Native Apps and PWAs Installation The way users can access native apps, and PWAs is a critical difference. The app store contains native apps. This app store gives users access to all the content and services they use on their mobile devices. The app can be accessed from the home screen once it is installed. PWAs cannot be found

Marketing and Sales, SySpree

Youtube Ads Explained: Why You Should Care and How To Make Them

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Youtube Ads are awesome.  They can be an incredibly powerful tool to help you gain new subscribers and find new leads. Of course, as digital marketing agency in Mumbai says that you need to understand what is an ad, why it’s important, and how you can use them to create a powerful marketing campaign for your business.  In this blog we will see some of the best ways to use Youtube Ads for your business. So let’s get started.   What are Youtube ads? A video ad is a short (15-30 second) commercial message that appears before or during another video on YouTube. If you’ve ever watched a movie trailer before the film started, you’ve seen one type of video ad in action. As Digital marketing company in Mumbai will tell you that few years ago, advertisers could only pay for ads to appear before specific videos that met certain criteria, like keywords in their title or description. Today’s advertisers have access to more advanced targeting tools like audience insights and custom placements that allow them to reach highly relevant audiences across YouTube and the web. Youtube ads usually appear in two forms: pre-roll or mid-roll. Most videos will have both, but you’ll only see one or none at all in some cases. Pre-roll ads play before a video starts playing and require viewers to watch 10 seconds before being able to skip it (unless they’ve been watching for long enough). These can be highly effective for larger brands like Coca-Cola because they give viewers something entertaining to watch while they wait for their favorite content to appear on their screen. Mid-roll ads play somewhere during a video after a viewer has watched some of it already but isn’t necessarily interested in seeing more – they’re basically meant to be less intrusive than pre-rolls because they don’t force viewers into watching an entire ad before getting what they came for (i.e., your content).   How much do youtube ads cost? It depends on the type of ad you’re running and what kind of audience you’re targeting. But in general, it will cost anywhere from $0.10 per view to $10 per view. A Digital agency in Mumbai will tell you that if you want to target a specific audience, such as people interested in sports or music, you can set up display campaigns that will show your video ads to those users based on their interests. Those campaigns can cost as little as $1 per view or as much as $10 per view, depending on how large your audience is and your targeting options. For example, if you have a small budget and want to reach people interested in sports but live in Brazil, there’s a good chance that none of them will see your video ad because there aren’t many people like that out there! You can also buy search terms with YouTube ads, which means that when someone types certain words into Google Search (or any other search engine), they’ll see your ad at the top of the results page before they go to YouTube itself. Those campaigns can cost anywhere from $0.05 per click to $100+ per click, depending on what keywords you choose. If you’re a regular viewer of YouTube and watch many videos, you’re probably already familiar with these “in-stream” ads. When you watch a video, these spots are displayed on the right side of the screen (or on the left side if you’re watching a video in landscape mode). They’re typically 15 seconds long, and they have no skip buttons or countdown timers. Users can only dismiss these ads by clicking out of them before they’re done playing — otherwise, they’ll have to sit through them until the end of the entire commercial time. While these ads can be annoying and take up precious space that could otherwise be used for your favorite cat videos, there’s one thing you may not realize about them: They cost money. When advertisers pay to have their commercial time featured in a particular spot, YouTube splits that money between all the content creators featured during that time. Or in other words, anytime your favorite YouTuber watches an ad while watching a video, they get paid.   4 Types Of Youtube Ads: Which Is Best For You? The best type of YouTube ad for any business is one that maximizes revenue and keeps your subscribers happy. A Digital marketing agency in Mumbai will tell you that there are four main types of ads you can use to increase your income on YouTube, and each one has different requirements and benefits depending on your target audience. Overlays ads – This is the original ad format that Youtube was founded upon. It uses text or graphics in an overlay effect where content continues normally behind the ad but can be clicked and then directs you directly to the website where the video is hosted. It’s both effective and cheap—one of the benefits being that even though it can be clicked away from after it loads if someone is watching your ad, they’re seeing your whole video, so they will not just “skip” through your presentation without seeing all of it. Display ads are the most common type of Youtube ads, and they are very similar to banner ads. They take up a small space at the bottom of the video, and they can be clicked on if someone wants more information about your product or service. These ads work best for brands already established themselves as popular within their niche. For example, if you sell electronics, you could use display ads within electronics videos because this would be where your potential customers would be looking anyway. Non-skippable video ads are traditional YouTube ads that play in between videos. They don’t pause the video or put up any overlay, but they make up half a third of all views on Youtube. The good news is that non-skippable ads don’t affect your video’s visibility or

Branding and Marketing Services blog, Content Marketing, Marketing and Sales, SEO, SySpree

How Google Search Console Can Help Improve Your Search Results

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Google Search Console can provide a vast amount of information about your site. This article by digital marketing company in Mumbai will tell how you can use this data to create more relevant search results on your site. Google Search Console is a feature of Google’s Webmaster Tools that provides detailed information about your site and access to tools you can use to improve your site. Google Search Console provides a wealth of data about your website’s content, including the number of pages, links to external sites, content title length, and unique keywords. The information that Google Search Console provides is also highly actionable. It gives you the potential to take immediate steps to improve your search engine rankings and user experience.   What is a google search console? Google Search Console is a collection of tools and resources to help website owners, web admins, and SEO professionals monitor website performance in Google searches. Google Search Console provides you with the following: Confirmation that your site is included in Google’s search results. Search results include information on which queries show your site, how often your pages are displayed for these searches, click-through rate (CTR) and average position. A list of keywords that Google has found on your site, the number of times these keywords appear on a page, and whether they are used in page titles or image alt text. Notifications about indexing problems encountered by Google when crawling your site. A list of internal and external pages that link to each other and your homepage. For each property you verify in Search Console, you can set a preferred domain (for example, www.example.com or example.com). This setting affects how URLs are displayed in search results (see Configure the URL displayed for your content).   You can use Search Console to help you identify the following issues with your site: Security issues Index coverage: If the status of your pages is Submitted and indexed, that means that Google has included them in its index. If it hasn’t indexed all of your pages, you can submit a sitemap to ensure that Google knows about all of the URLs on your site. Manual actions: If manual actions are detected on your site, they will appear here. Rich Cards: If you have implemented Rich Cards on your site, and errors are found with their implementation, they will appear here. AMP: Errors with Accelerated Mobile Pages (AMP) will appear here if there are any.   Why do you need Google Search Console? If your goal is to get your website to show up for relevant searches, you need to know what search terms people are typing into Google. This is where Google Search Console comes in. Google Search Console is a free tool offered by Google to help web admins monitor and maintain their website’s performance in Google search results. As digital marketing agency in Mumbai says that think of it as your assistant who helps you check how your website is performing on Google and tracks down any issues or problems you may need to address. Once you have it set up, you can see what keywords your site ranks for and exactly where you rank for those keywords. If you have written a guest post on a popular website in your niche and want to check whether that link helped you rank higher in search results, Search Console will give you the answer. If many people are linking to an article on your site, Search Console will show it to you. If a single article has many referring domains, it’s likely to rank high in search results. Search Console also shows which keywords your site is ranking for. This information can help you find more valuable keywords to target in future articles. When a popular keyword keeps coming up in Search Console, that’s an indication that you should write an article about it.   How to add your website to Google Search Console? Designed to help web admins understand how Google crawls and indexes their websites, it also offers tools for submitting sitemaps and checking for broken links and other technical issues. Digital marketing company in Mumbai  will tell you that the platform also provides information about how many people visit your site from organic traffic sources like search engines and which keywords they use when they do so. Google Search Console is available at no cost, but it requires some technical knowledge to get rolling. Here’s how to connect it with your website: Start by going to the Google Search Console page and signing in with a Google account that has access rights to your website Add your domain name, e.g., http://example.com Verify that the domain is yours by adding a line of code or HTML file to the root directory of your website Wait until Google finishes verifying ownership of the site, which can take up to 48 hours Once verified, you can see your website on the Google Search Console.   Google Search Console Dashboard  The Search Console dashboard provides you with features that help improve your search engine optimization (SEO), including: A look at how Google sees your website Customized search results based on the geographic location and device type of the user Rich Cards to help improve your site’s appearance in mobile search results Tools to help you understand how many people are searching for specific keywords and where they are located An overview of clicks and impressions for each query called Search Analytics   Crawl Stats Report The Crawl Stats Report shows how many pages on your site were crawled per day and the average time spent downloading each page. The report also shows which crawl errors have occurred and how often Google bots have tried to access URLs that don’t exist on your site. This report is helpful because it lets you know if Google has been able to index all of the pages on your site or if problems are preventing them from being

Marketing and Sales, SySpree

Top 75 Digital Marketing Agencies in Mumbai

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The Digital Marketing realm is constantly growing so much so that we have enough to make a list of the Top 75 Digital Marketing Agencies in Mumbai – in one city itself! Each company possesses a unique quality in their own right however almost all companies have a similar trend of services they provide to their clients making the Digital Marketing realm extremely stiff and competitive. Let’s have a look at the Top 75 Digital Marketing Agencies in Mumbai: Syspree – Syspree is a digital marketing company in Mumbai which has digital solutions that ‘Click’. They are a digital superstore that deals with everything digital including Web design and Development, Digital Marketing, Outsourcing, etc. They deliver successful digital strategies with creativity and passion and by being on time thus bringing their client’s visions to reality. Dentsu Web Chutney – Dentsu Web Chutney is one of the country’s most prestigious Digital Marketing/Creative Agencies that has garnered a lot of awards including the National Agency of the Year 2019 at Cannes and hence is included in the list of Top 75 Digital Marketing Agencies in Mumbai. They have worked with all kinds of Big players in the industry and continue to work with them producing some of the most recognizable digital marketing content on the planet. Nonetheless, they are called a creative powerhouse. Fruit Bowl – Fruit Bowl is a full-service interactive digital marketing agency in Mumbai that Builds brands and designs websites for its clients from across the globe and hence is included in the list of Top 75 Digital Marketing Agencies in Mumbai. They design experiences with their services offered like web design, brand management, online reputation management, social media, strategy planning, etc. Fruit Bowl ‘Does the work that matters’ thus receiving countless accolades for their performance ATOP DIGITAL – Atop Digital is a Digital Marketing Agency located in Mumbai. One thing Atop Digital does’ right is assuring its clientele that they are in fact ‘MAKERS’- makers of a digital empire. They cover an array of marketing services like SMM, Branding, SEO, Amazon Marketing, Paid Marketing, etc, but they consider their Content Strategy as the heart of their marketing agency, and hence it is included in the list of Top 75 Digital Marketing Agencies in Mumbai. Ad Global 360 – Ad Global 360 is a technology-intensive digital marketing agency and hence is included in the list of Top 75 Digital Marketing Agencies in Mumbai. They consider themselves a ‘Mar-Tech’ Company by asserting technology as their most valuable asset that is integrated into all of the company’s services. Ad global has won numerous accolades- one for their work with Rajasthan Tourism, winning a Sammie for Best Digital Travel Brand in 2018 for their creativity displayed online and another one was a Deloitte Technology Fast 500 APAC 2019 which was awarded crediting them as one of the fastest-growing technology companies in the Asia Pacific. GBIM– Initially an SEO company in Mumbai, GBIM has now turned itself into a Digital Marketing Company whose clientele has moved across the globe. They develop their digital marketing strategies following the ADDI method – Analysis, Design, Develop and Implement. Social media advertising, SEO, Content marketing, Google ads, etc are a few of their services offered which has helped their clients with a presence both online and offline and hence is included in the list of Top 75 Digital Marketing Agencies in Mumbai. iProspect – iProspect considers themselves creative, tenacious, people-led, and data-driven. They have a worldwide presence but also have a digital marketing agency in Mumbai. They invest in powerful relationships by making strategic partnerships that in turn help their clientele by providing them with integrated solutions whether it is with regards to Commerce, Content, or Google marketing platform tools, they do it all. The Brand Saloon -The Brand Saloon is a full-service digital marketing agency that ‘Helps Brands Stand Tall’. They drive traffic, generate leads and sales for their clients. They specialize in all kinds of digital marketing services like SEO, SMM, Video search optimization, content marketing, etc, and serve multiple industries with their well-defined approach of Understanding their client, Competitor analysis, proposals, implementation, reporting, and improved returns and hence is included in the list of Top 75 Digital Marketing Agencies in Mumbai. BC Web Wise – BC Web Wise is known best known for its strategic brand solutions and world-class creative’s. They are a full-service Digital Marketing Agency in Mumbai that offers the brands that work with them a 360-degree portfolio of services including SMM, Search Marketing, Ecommerce web design and development, performance marketing, WhatsApp chatbots, media planning, and buying, etc. They have won countless awards for their campaigns and also are ranked as one of the top 25 creative agencies of the world. Brain Candy – BrainCandy serves its clients with many services like Web Development and Design, Logo creation, Brand Building, and services like SEO, SMM, and Email Marketing. Along with these digital forms of marketing, they also add Print and Outdoor Media to their list of services they already offer. Brain Candy claims that their clientele chooses them for their Transparency, Reliability, Commitment, Round-the-clock Service, and Ethical Practices. BriefKase – BriefKase is a Digital Marketing Agency with an ever-evolving culture. The origin of their name comes from a statement they crated – “Our Clients give us a brief and we work smart enough to make it a case”. They are an agency that works for Small and Medium-Sized Enterprises (SMEs) and High growth start-ups being a reason for their growth with Performance marketing and Strategic Brand Building. They specialize in SEO, SMM, and Paid media marketing (PMM). Growth Hackers Digital – With an office located in Mumbai and also Bengaluru, Growth hacker’s digital is a company that focuses on Traffic, Retention, Branding, and Conversion serving their clients with content marketing, ads on Facebook, Instagram, Linked In, and google alongside all of these services they also serve SEO and some more services related to Creatives and Analytics and hence is included in

Marketing and Sales, SySpree, Web Design

Emails going into Junk Folder? Here’s what you should do

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As a leading Web Design Company in Mumbai, Thane, and Navi-Mumbai, we know that a successful email marketing is dependent upon a few basics one must follow and ensure that the mail reaches your prospects inbox and not the junk folder is surely THE most important one. Email deliverability is the key to the success of any email campaign but if the emails are going to your recipient’s junk or spam folder, nothing is being achieved by carrying an elaborate program. We are a leading Web Design Company in Mumbai, Thane, and Navi-Mumbai, and we have some ace tips up our sleeves that we shall share in this brief: 1. Get on to the white lists: Most email providers have separate lists of approved senders and once you make it to this white list, you are assured an audience with your prospect as your mails will always drop into the inbox. Just make sure you don’t spam the recipient and get blocked. 2. Sent emails in a trickle Ensure no more than a couple of thousands hit one particular email provider every hour as spam filters at their end are likely to know the quantity it receives. If the mails drip slowly and steadily, it would work in your favor. 3. Break down large lists Imagine receiving one large mass of email complaints on one single day, so make sure you break it down into smaller lists. Email providers too will see only fewer spam complaints at one time. 4. Provide an unsubscribe option Provide users with an option to unsubscribe as this will ensure that users won’t mark you as spam and you won’t get penalized for spam complaints from email providers. 5. Do not sound like a spammer As one of the Best Web Design Company in Mumbai, Thane, and Navi-Mumbai, we would advise the brand to steer clear of spam-like text or phrases. Repeated use of the word “Free”, use of all caps, and excess use of exclamation marks are a few common ones. How to Avoid Emails From Going to Spam Step 1. Tell Subscribers to Whitelist Your Emails When you send a welcome email to your new subscribers, ask them to whitelist your emails. With this, your subscribers can be sure that they’ll keep receiving the emails that they have signed up for. Also, having more people whitelist your emails will help to increase your sender reputation, and your inbox delivery rates will also be higher. Step 2. Tell Gmail Users to “Drag” Emails from Other Tabs to Primary Inbox Even if your email didn’t go to spam, users may still have trouble finding your emails because they have been filtered into other tabs like Social, etc. To prevent this, give them these instructions: First, look for the email inside the Promotions tab. Then click, drag and drop it into the Primary tab. Next, a message will appear asking if you would like to do this for future messages from this sender. Select “Yes”. Step 3. Teach Subscribers How to Keep Your Emails Organized in a Special Folder Your emails are important to your subscribers, however, they also get a lot of other emails. Help them to find your emails easily by teaching them how to organize your emails into a special folder. According to any leading Web Design Company in Mumbai, Thane, and Navi-Mumbai, this should be a good start for many of the users who have started researching how one can start their website. We assure you to go into further depth in our future blogs such as The Difference Between Web Development and Web Designing or The Importance of Using Split Screen Designs for Websites to learn about more exciting topics.

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