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6 Guidelines You Must Follow When Developing Your Customer-Centric Strategy

Being customer-focused is more crucial than ever. With the proliferation of review websites as well as social media or publishing websites, businesses cannot afford to be a victim of a poor customer experience. In reality, your prospective customers may be perusing some of these sites while considering whether or not to make purchases. If your…

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12 Relationship Marketing Strategies to Boost Interactions, Loyalty, and Engagement

What is relationship-based marketing, what is relationship marketing, and why it’s crucial? Marketing through relationships is a method of marketing that focuses on customer retention, satisfaction, and lifetime value. A better method to think about it is to imagine you’ve done your best to attract new customers. Do you make sure they’re content and want…