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SEO, SySpree

How does Blog Submission Help With SEO in 2023?

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Tapping a fresh stream of web traffic is just one of the ways blog submissions help with SEO. Blog submissions are also a great way to build quality links that pass authority to your site while also helping build your brand and increase conversions, which all results in improving your search engine rankings. This article by experts at SEO company in Mumbai will go over what is Blog Submission and how it will help with SEO in 2023 So, let’s get started.   What is a Blog Submission? Blog submission is a great way to get your content on other websites and help you with SEO. The term blog submissions refer to submitting a blog to as many websites as possible. For example, if you create a blog regarding modified cars, the topic you love to talk about, and when you submit this blog on a high authority website in your niece, and if the readers like your content, then through the links in the blog, they will visit your website. This will result in leads and conversions, which will lead to a good ranking on the search engine results page (SERP).   Remember, You can submit your content with the right keywords and good content and generate more leads. Of course, you need to ensure that your content is relevant, readable (check content readability of your content) and focused on giving your visitors value for their time. You don’t want to be one of those people who writes not for visitors but search engine crawlers. Be sure you’re not spamming just for the sake of getting links; your intent should be to offer real value–and to use this opportunity to give readers something worth spending their time on.   Benefits of Blog Submission There are various benefits of blog submission; we will go through them one by one, so let’s start with,   Improve the Website Rankings You can improve the website rankings when you submit your blog post to different article directories. The SEO experts recommend that you should submit your blog post to more than 100 directories to get better results. If you are new in business, you can’t get a high ranking on search engine results pages (SERPs). But if you have good content and submit it on various article submission sites, it will surely help you get a better ranking in SERPs.   Increase Domain Authority Blog submissions are a great way to increase your domain authority and get your blog listed on other sites. When you submit a blog post to another site, the owner of that site will often link back to your original article. This helps you build links and improve rankings in search engines.   Boost Organic Traffic The SEO services providers, will tell you that, one of the best ways to grow your traffic organically is by submitting your blog posts to other sites. By doing this, you can tap into an entirely new audience that might not have heard about your brand before. This is especially effective if you find popular blogs with similar content to yours and write articles specifically geared toward them.   Improved Google Ranking Search engines like Google use certain factors when deciding how high of a position they should show each page in their results page. These include the number of incoming links and social media mentions, as well as how often each page has been updated and how much traffic it receives every month. Submitting articles on different websites increases the number of incoming links pointing back at your site, which helps improve its ranking in search engine results pages (SERPs).   Better Content Marketing Blogging is an excellent way to promote your business or brand by creating high-quality content people want to read and share. This can lead to increased traffic, higher rankings and improved visibility for your site. If you have an established blog already, you might already be getting visitors from Google’s Featured Snippet box or Knowledge Graph panel!   Increase Your Brand’s Visibility If you want to grow your brand and increase visibility, then blog submission is an effective strategy. Blogging is a powerful tool that can help you get more website traffic and leads by creating content for websites related to your industry. In addition, by submitting your blog posts to niche websites, you can increase your brand’s visibility and generate more traffic from people interested in your article’s subject matter.   What are Blog Submission Sites? Top Blog Submission Sites List in 2023 are internet websites, forums, or directories that specialise in helping bloggers expand their reach. Alltop blog flux blogarama Blogadda Blog hub Blogs collection Many bloggers still see them as one of the most dependable off-page SEO tactics. Blog submission platforms are a crucial aspect of the off-page activity, and when used carefully, they may provide significant results. These Blog Submission sites allow you to post or submit your blog for free or for a fee. These blog submission platforms provide opportunities for networking, exposure, authority, and links. There are a variety of blog submission platforms, some of which are free and others charged. We have previously shared this with you in a previous article but we have also listed some of them down below.   How to do Blog Submission Have you ever considered SEO for your blog? If you say “Yes,” I’ll be able to give you a better idea of what’s going on, but if you say “No,” I’ll have to dig a little further to help you comprehend what’s on the table. Let’s say you run a pizza restaurant, but because you’re new to the industry and your location doesn’t get much foot traffic, you can’t always reach the best clients who will appreciate or taste your pizza. So, devise a strategy to bridge the gap between your market and your store. For example, you go to several well-known cafés and offer them a contract in which you pay a large

SEO, SySpree

Title Tag 2023: Everything You Need To Know About Title Tags

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One of the most significant on-page SEO factors is title tags. They’re the snippet shown for your page in search results, and they act as a quick preview of what the page contains. Search engines use them to understand what your page is about, so if your titles are not relevant and enticing, that’s going to affect your rankings. That wastes your time creating high-quality content, so you need to optimize your title to not let this happen. So, this guide by experts at leading SEO company in Mumbai will help you understand why title tags are so important and how to optimize it. Let’s get started.   What Is A Title Tag? The title tag is the most important part of any page because it shows up in search results. It is also what people see when they click on your link after searching for your keyword. For example, if you’re searching for “blue jeans,” you’ll probably see several links with titles like “Blue Jeans for Men” or “Blue Jeans for Kids.” These titles help you understand what kind of content you’ll find on each site before clicking through to its homepage. A title tag should be short, descriptive and contain your keyword (or keywords). It should also be unique to each page on your website so that Google can easily identify it. Google uses this information to determine how relevant your page is to a particular keyword.   Why Is It Important To Optimize Title Tag For SEO?   Title tags are one of the most important elements in your website’s SEO. The title tag appears in the browser tab when a user clicks on your search result, so it needs to be relevant and keyword-rich. Search engines rely on title tags to understand what your website is about, and they’re often the first impressions users get when they come to your page through organic search. Title tags are used in three different places:   (1) Search Engine Results Pages (SERPs) With a few exceptions, the title tag defines your display title in SERPs and is a search visitor’s initial impression of your site. (2) Web Browsers When someone visits your page, the title tag appears at the top of their browser window as a placeholder, especially if they have several tabs open. People won’t lose track of your content if you use unique and easily recognized titles with vital keywords near the top. (3) Social Networks. Some external websites, particularly social networks, will use the title tag to determine what to display when a page is shared. ​​Keep in mind that some social media platforms (such as Facebook and Twitter) have their own meta tags that allow you to specify titles different from the HTML title tag in your page’s code. This allows you to tailor each network’s content and provide longer names when and where they’re appropriate.   Apart from that, It lets Google know what your content is about Google’s search engine uses several factors to rank websites on its results pages. One of these factors is the words included in your web page’s title tag. By using the right keywords, you’ll be able to get your website ranked higher for those keywords and increase your visibility on Google’s search engine results pages (SERPs). It helps users find the information they’re looking for quickly and easily When making searches on Google, users typically want to find relevant results quickly and easily. A good title can help them do this by telling them at least part of what they’re looking for upfront – this means they don’t have to click through multiple pages before finding what they want. This can result in higher click-through rates (CTR) or even an increased conversion rate if you have an ecommerce website! A good title can increase click-through rates (CTR) by up to 23% The title tag is the most important on-page SEO element you can control. If a search engine user clicks on your result, he will see the title first. When it comes to CTR, titles are 82% more likely to be clicked on than headings and 55% more likely than links!   What’s the difference between title tags and H1-tags? The difference between an H1 tag and a title tag is that they serve different purposes. An H1 tag is more like a title for your page, and it appears at the top of your page. A title tag is what goes in the browser tab when someone opens up your site. The simplest way to think about the distinction is as follows: An H1 tag is used to describe what your page is about. It’s used in conjunction with keywords, but it doesn’t tell Google what to rank your page for; it just tells users why they should care about it. A title tag also describes what your page is about, but it also tells Google what to rank your page for — so that when people search for those keywords, they see you in their results!   Writing a good title tag for SEO? As Best SEO Services provider says that, because title tags are a key element of both SEO and the search user experience, writing them well is a fantastic, low-effort, high-impact SEO chore. Here are some key points to consider when improving title tags for search engine and usability purposes:   Title Tag length Search engines may shorten your title by adding an ellipsis (“…”), removing words, or rewriting it entirely if your title is too long. While we normally advise keeping titles under 60 characters, the actual display restriction depends on a 600-pixel container and is a little more difficult. Some characters take up more room than others. Lowercase letters like “I” and “t” are wider than uppercase letters like “W.” Because the “little” in “Littlest” is so narrow, and the title contains pipes (“|”), the initial title takes up all 77 characters. The second title gets chopped off after

social media marketing, SySpree

5 Tips for Effective LinkedIn Targeting to Boost Your Business

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LinkedIn has become an indispensable platform for companies to reach their intended public and establish their brand’s presence. With over 700 million members, LinkedIn offers a vast collection of decision-makers, professionals, and potential customers who will help you grow your company.  But, having a LinkedIn profile won’t distinguish your brand from the rest. Concentrating on effective LinkedIn targeting is essential to optimize your LinkedIn presence. In this blog, we’ll review five important techniques to help your target the right group of people and improve your business’s performance on LinkedIn.  A leading social media marketing company states that from identifying your audience using a LinkedIn targeting strategy to creating engaging content and strategically utilizing LinkedIn ads, this guide can help you connect with the right people and send the appropriate message at the appropriate moment.   Key Takeaways LinkedIn is an essential platform for businesses to reach their target audience and establish their brand presence, and effective targeting is crucial for success on the platform. Defining your target audience is the first step in effective LinkedIn targeting, and there are practical tips for identifying and defining your ideal customer persona. Optimizing your LinkedIn company page is a critical step in effective LinkedIn targeting. Tips include using keywords, sharing engaging content, including a clear call-to-action, highlighting your employees, and monitoring and responding to comments. Creating high-quality content is critical for LinkedIn’s success because it helps build your professional brand and expertise. Sharing valuable content can lead to more opportunities, higher engagement, and increased visibility. Types of content that work well on LinkedIn include articles, videos, infographics, and more. Best practices for creating LinkedIn content include using visuals, telling stories, keeping it concise, and adding value to your audience.   LinkedIn Targeting for Business 5 Tips to Ensure Success If you’re beginning to get started with LinkedIn or want to enhance your current strategy, The top content marketing company in India suggests tips for effective LinkedIn targeting. Tip #1: Define Your Target Audience The audience targeted in your LinkedIn targeting strategy is a group more inclined to be interested in your offerings or services. These are the people who are likely to be your advocates, customers, as well as customers, advocates. Practical advice to identify and define your ideal customer 1. Look at your existing customers and look for common traits like job titles, industries, the size of your company, its location, and other interests of your customers. This will allow you to identify patterns and trends within your existing customer base. 2. Conduct market research by conducting interviews, surveys, or focus groups with your targeted market to gain insight into their requirements, challenges, and interests. This will allow you to develop more understanding of their motivations as well as issues. 3. Use LinkedIn Analytics: Utilize LinkedIn Analytics for insight into your LinkedIn targeting strategy to understand your target audience’s demographics, such as job titles, industries, and more. This will help you recognize trends and patterns within your LinkedIn followers and customize your messages to your audience’s interests. 4. Create buyer personas: Create detailed buyer personas that reflect your ideal clients. Personas should contain details about demographics such as job titles, interest problems, interests, and much more.  Tip #2: Optimize your LinkedIn Company Page A successful LinkedIn business page must be attractive, informative, and interesting. It should give visitors an understanding of your company’s brand, its products or services, and your worth proposition. The best digital marketing agency shares the important elements of a well-designed LinkedIn business page are: 1. The company logo and banner: Your brand’s logo and your banner will be the primary items people are likely to see when they visit your site. Make sure they’re of good quality and visually attractive. 2. About section: The about section of your page should provide a concise overview of your brand, products or services, and your value proposition. Include keywords your targeted users are looking for to make your site more searchable. 3. Showcase pages: Showcase pages are your website’s sub-pages that highlight particular products, services, or initiatives. Use showcase pages to appeal to certain segments of your customers and provide more in-depth details about your services. 4. Content Included: Your LinkedIn company page should include an array of entertaining and useful content, like videos, articles, informational graphics, etc. Utilize content to showcase your thinking leadership, share industry insights, and highlight your products or services. Tips to optimize your business page to engage and attract the right group of customers 1. Keyword analysis: This will allow your website to be found as a result of the search when visitors search for similar keywords. 2. Create engaging content: Post engaging and informative content on your corporate page. This can help you to engage and attract your audience from LinkedIn targeting and show your leadership qualities within your field. 3. Call-to-action: Make sure you have a clear call-to-action on your site, for example, “Contact Us” and “Learn More.” This will motivate people to act and interact in conversation with you and your company. 4. Ensure you highlight your staff: highlight individuals on your page for your business by highlighting their titles, jobs, and duties. This can enhance your brand and show off your team’s talents.   Tip #3: Create Compelling LinkedIn Content The best digital marketing company in Singapore believes that producing high-quality content is crucial to succeeding on LinkedIn since it allows you to create a professional profile and establish credibility.  Suggestions for the types of content that are suitable for LinkedIn and the best practices to create them There is a variety of content that perform well on LinkedIn, such as: Articles: LinkedIn allows users to post long-form content via the website. This is a fantastic opportunity to share your in-depth knowledge and opinions on subjects in your industry. Posts: LinkedIn posts are brief updates containing images, text, and links. They’re great for sharing short updates, information, news, or even insights with your circle. Videos: Videos are growing in popularity on

SySpree, Web Design

2023 Image Metadata & All You Need To Know About It!

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Do you know what Image Metadata is?  If not, then don’t sweat it because we will tell you everything you need to know.  We will talk about what Image Metadata is, how it’s being used, and why it matters. By the end of this article, by experts at a leading website design company in Mumbai, you will know all you need to know about image metadata. So let’s get started.   What is image metadata? Image metadata is the data associated with a digital image. The metadata can include information such as the camera model and brand, the date and time the photo was taken, location information (GPS coordinates), and even keywords. In addition to these basic details, there are also several types of image metadata that you might encounter depending on how you save your images.   Image Metadata Types Exif Data — EXIF data stands for Exchangeable Image File Format, a standard created by JEITA (Japan Electronics and Information Technology Industries Association). The file format was developed in 1996 by companies including Canon, Minolta/Sony and Nikon. Exif data is one of the most important types of metadata for photographers. Experts at web design company in Mumbai will tell you that it contains information about the camera settings used to take an image, such as ISO settings and aperture (f-stop) settings.  It also includes information about the camera model, exposure settings, and other technical details. In addition, some cameras store GPS coordinates in their images when they are taken with geotagging enabled. Image file formats that store Exif data include JPEG (JPG) and TIFF (TIF) files.   IPTC Data — IPTC is an acronym for the International Press Telecommunications Council. The IPTC format allows photographers to add their own information and what the camera records automatically. For example, this could be copyright information or contact details so that editors can contact you if they need more information about a photo or want to use it in an article or book etc. Adobe Photoshop Image Resource can be stored in JPEG and TIFF image files.   XMP Data — XMP stands for Extensible Metadata Platform and is a set of open standards created by Adobe Systems Incorporated. It allows you to store any metadata in your files and create links between them. XMP data is stored in an XMP file, a plain text file with a .xmp file extension.   Why Does Image Metadata Matter? The reason why image metadata matters are that it helps in understanding the content of an image. The experts at web design company will tell you that the more descriptive your image metadata is, the easier it will be to find what you’re looking for later on. If you use a program like Lightroom, for example, you’ll want to be sure that all of your photos have correct metadata to find them easily later on. If you don’t have any metadata on your images, they will be harder to organize later on if something goes wrong or if you want to move them onto a different computer or device. It also makes it harder for other people to find your photos using search engines like Google or Bing when looking for specific keywords or phrases in an image.  For example, suppose you were to take a picture of your son’s birthday party and upload it online. In that case, you want to make sure that all your friends and relatives can easily find this picture when they search for it by using specific keywords like “birthday party” or “son’s birthday”.   Where Do We Use Image Metadata? SEO: By including keywords or phrases in an image file’s metadata, you can improve search engine rankings. For example, if you have a website about dogs and cats and want to make sure that images of those animals appear in Google Images results when someone searches for “dogs” or “cats,” then you should include those keywords in the image file’s metadata — this helps ensure that your site gets more traffic from Google Images search results than it would otherwise receive without them. DRM: If you plan to sell access to your photos online, then adding protection is probably wise, especially if they contain sensitive information like financial data or medical records. Digital Rights Management (DRM) software can be used to prevent unauthorized sharing or resale of copyrighted content, including photos, videos and other media files. Most major photo-sharing websites provide some sort of built-in DRM service and additional paid options if you want more robust protection against unauthorized use of your images. Data mining: Metadata can be used by advertisers to track their audience more effectively to serve up more relevant ads based on people’s interests. Law enforcement agencies could also use it to track down criminals involved in criminal activities such as terrorism or drug trafficking. News organizations: News organizations will often use metadata when publishing an article about a particular event, such as a protest or sporting event, to provide context and background information on what is happening in real time without relying on having reporters at every location around the world at all times of day or night. Artificial intelligence: Machine learning algorithms use image metadata as input data for training purposes, which helps them learn how to recognize objects within images and make predictions about how they might behave in certain situations (e.g., by finding patterns between seemingly unrelated features). Google Photos: It uses image metadata to organize its users’ photos. For example, uploading a photo of your dog to Google Photos will automatically tag it with relevant keywords like “dog” and “pet.” If you upload another photo of your dog from a different angle, Google Photos will recognize this new photo related to your previous one. Flickr: In Flickr and other photo sharing sites, metadata is used to search and organize images by keywords or other values. For example, if you wanted to find all photos taken in San Francisco in 2010,

SEO, SySpree

Broken Links: How to find & fix them? 2023 Descriptive Guide

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Broken links are no fun!  The visitors are sent to a 404 page, which can be frustrating and could cause you to lose business over time.  In this article, by experts at leading SEO company in Mumbai will tell you what a broken link is, how to find them on your website, and how to fix them!  So let’s get started.   What are broken links? A website comprises many different pages, each with its unique URL (uniform resource locator). When you click on one of these links, the browser requests the page from the server and displays it on your screen. The same process happens when you type in a URL directly into your browser’s address bar or open an email attachment. As experts in SEO digital marketing will tell you that if any part of this process fails, it results in a broken link. For example, if you click on a link that does not exist anymore because it has been deleted or moved elsewhere on the site or no longer exists, it’s considered a broken link. The most common reason for this is when someone deletes an article, page, or post from their website.  Another common reason is when a webmaster decides to change the URL structure of their site without redirecting old URLs to new ones. For example, let’s say you have a blog post about “How to make roasted red peppers,” and it has a URL like this: https://www.example.com/blog/how-to-make-roasted-red-peppers/.  If you decide one day to change your blog post titles from singular words to plural words, then all your URLs will break except those that have been redirected (via 301 redirects). You would then need to update each URL to reflect the new title with an s at the end (https://www.example.com/blog/how-to-make-roasted-reds-peppers/). The link is broken on the web page you are linking to. This can be tricky as you may have hundreds or thousands of links on your site or in other places, such as social media accounts and publications where you have referenced the old URL.   Types of broken links There are three types of broken links: Redirected Links  Redirected links are often caused by a change in the URL structure of a website. When you create a website, you can choose how the pages are organized and whether they will have their unique address or if they will be accessed through the main index page. For example, if you have a blog with multiple posts, each post may have its own unique URL that includes information about what post it is and its content. Suppose you decide to change the structure of your website and re-organize your blog posts into categories with subcategories. When visitors click on old URLs for your posts, they will be redirected to the new URLs for those categories instead. This is called redirection because it directs users from one place (the old URL) to another (the new URL).   Broken Internal Links  These occur when an internal reference within your own website has changed and no longer works correctly. For example, if you have an old blog post with a reference in its text pointing to another resource, such as an image or video file, then updating that text without updating those references will cause them to break when someone clicks on them. As experts from one of the best Seo company in Mumbai will tell you that this can happen for many reasons, including updates made by other team members, upgrades done by developers, or simply because someone forgot about them altogether!   Broken External Links  External links are generally those that point outside of your own website to another resource, such as a news article, product page, or social media profile. These are the most common link types that get broken due to changes made by others (either intentionally or accidentally). For example, if you link to a product on another site and change its URL structure, all the links pointing to its product pages will stop working unless they update those URLs.   Broken Links and SEO Search engines like Google, Yahoo, and Bing use web crawlers to scan the internet for new and updated content. When a crawler encounters a web page with links to other pages, it follows those links to find more content. If one of these links is broken, the crawler will not follow it and will therefore be unable to index the page in question. Broken links can harm your SEO strategy because they cause your site’s authority score to drop. This means that search engines may rank you lower in their listings than you deserve. In addition, broken links can be frustrating for visitors who click on them only to end up at an error page or another site altogether.   How to find broken links Finding broken links is an important part of site maintenance. It’s good for your SEO, and it helps visitors find what they’re looking for. But finding broken links can be difficult, especially if you have a large website with thousands or even millions of pages. Use a broken link checker. This is the fastest way to find all of the dead links on your site. A broken link checker will crawl your site and look for any URLs that don’t have a corresponding file on your server (or a 404 error). It’s important to note that this only works if your site has been crawled and indexed by Google, Bing, and Yahoo. There are many tools to find broken links on your website. It is important to fix these broken links because they can cause a serious loss of traffic, leads, and sales.   Here are some of the most popular tools for finding broken links: Google Search Console This is the most comprehensive way to find broken links on your website. Google Search Console is free for all websites registered with it, and it provides data about how users interact

SEO, SySpree, Web Develipment

URL Optimization: How To Make SEO Friendly URLs in 2023

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URL Optimization is a process of preparing web page addresses and locations for displaying on the world wide web and making it relevant and readable by both robots and humans. Experts at best SEO company will tell you that for SEO purposes, URL optimization is considered very important. This process is an integral part of the Search Engine Optimization (SEO) process.  So let’s see how to do it.   What is a URL? A URL (Uniform Resource Locator) is the address of a website or web page. A URL comprises two parts: the protocol and the hostname. The protocol is used to specify how to retrieve a page from the server: HTTP & HTTPS. The hostname is the server hosting the site’s domain name or IP address.  The leading SEO Company in Mumbai will tell you that URLs are case sensitive, and each component in a URL must be encoded with ASCII characters only, including spaces (e.g., www.example.com). For example, if you want to access the article of Syspree about Voice Search SEO you can use https://syspree.com/voice-search-seo-guide/   How Does SEO URL Structure Work? You must optimize your URLs to ensure that they are more search-engine friendly. This will help you rank better in search engine results pages (SERPs), improve user experience and boost your overall site traffic and conversion rates. URL Optimization is a process of creating short URLs that are easy for both humans and search engines to read, understand and share. The first step is to understand how Google interprets URLs so that you can make them more meaningful to both humans and search engines. The Web development company experts say that URLs are made up of two parts: the protocol (http://www) and the domain name (example.com). The protocol tells the browser where it is going, while the domain name tells it where it is coming from. For example http://example.com/About/Contact-Us The protocol tells Google what kind of website you are on, while the domain name tells Google where you are located. Google uses this information to rank websites based on relevancy.   How to make SEO friendly URLs URLs are the most important part of your website. It’s easy to overlook them and just leave them as they are. But, if you want to increase your search engine rankings, then you have to optimize your URLs properly. Here are some tips that will help you create SEO friendly URLs:   Keep it short and simple.  The shorter your URLs are, the better they will rank in search engines. It is always advisable to keep the URL as short as possible without losing any information or making it too confusing for others to understand. Don’t add unnecessary words or characters to your URLs. For example, don’t put “the” or “and” or any other word in front of a keyword phrase. You can usually remove these words and still have an effective URL. For example, if your keyword is “the running shoes,” you could use www.example.com/running-shoes/. By removing unnecessary words you make it easier for people to read and understand what they’re clicking on (which is good for user experience).   Use keywords  When creating your website’s URL structure, it’s important that you include relevant keywords in the URL. This will help search engines find your content more easily and help them understand what the page is about. Use keywords in your URL. You can use up to 100 characters, but try not to go beyond 70 or 80. Some search engines may limit the number of characters you can use. For example, if I have a blog post about cats, I might want to use the words “cat,” “pets,” and “animals” in my URL structure. These are all relevant terms that would help someone find my content on Google. So my URL might look something like this: https://www.examplewebsite.com/blog-posts/cats-food-guide/   Use lowercase letters  The convention is to use lowercase letters and hyphens to separate words in a URL. For example, imagine you have a page on your site called “my-awesome-product.” You might want to link to it from other pages with the text “Visit My Awesome Product.” If so, then the URL would be https://www.examplewebsite.com/my-awesome-product. If you wanted to display that same link as “My Awesome Product” instead of “my-awesome-product,” then the link would be myawesomeproduct.com or www.myawesomeproduct.com (if you have a domain name).   Use hyphens  A hyphenated URL is a great way to help search engines determine what your page is about. It makes it clear that the word after the hyphen is an important part of your website’s title. For example, if you have a blog post about “How To Write A Great SEO Content“, then you could name it: https://syspree.com/seo-content-guide/ When you are creating a new page or writing an article for an existing page on your site, try using hyphens in your URLs to make them more SEO-friendly.   No special characters  A website developers in Mumbai will tell you that Special characters such as ? & * + = ~ $ @ ^ / { } [ ] should not be used in URL paths because they can cause 404 errors if the path is typed by mistake and they can confuse search engines when they try to interpret them.  Note that + is allowed in some cases like https://example.com/+post/1) but it’s better to avoid using it where possible just to be safe). If you need to use special characters (like ? & * + = ~ $ @ ^ / { } [ ]), then escape them by using a percent (%) sign.   Do not include session IDs.  The best way to create an SEO-friendly URL is to use clean-cut permalinks that don’t include session IDs or any other unnecessary information. Each page on your website has a unique ID number that allows it to be tracked by the server. The problem with this is that these numbers become part of the URL, and when it comes to indexing your site

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