This blog category contains content related to SMM or Social Media Marketing services
Twitter is a powerful tool for expanding your business’s online reach. An average Twitter user follows five businesses, and 80% have mentioned a brand via a tweet. You should be wearing your Inbound Marketing hat. Twitter is more than a place for word-of-mouth marketing. It’s a place where you can meet your customers right there.…
It’s easy to advertise and promote your business on social media platforms, whether for shopping on social media or boosting an election campaign. But are your campaigns and posts successful? This is the issue with marketing via social media. What might appear to be an exciting and clever article might not resonate with your target…
In a short time, social media has become an integral part of our daily lives. Social media was created to keep in touch with family and friends. Still, it quickly became a way for businesses and brands to reach their target audience via well-crafted social marketing strategies. Many social media trends have evolved and emerged…
Social media and email marketing are among the top two effective marketing tools to help you grow your following and establish your brand. Each has its strengths and weaknesses; however, combined, they can increase engagement and grow your subscriber list. The idea is this: social and email marketing work most effectively when they are used…
Businesses can reach their customers at their location and respond to their queries in real time via social media customer service. Businesses employed various strategies using phone calls as customer service to help customers back in the days before the internet. The rise of the internet has brought in email, and it quickly became the…
In the last decade, memes have become an element of contemporary society, a method to express emotion, and a fast-growing comical phenomenon. Memes have snuck into every aspect of our lives, and the business world is no exception. Meme marketing is more than an occasional thing you can ignore; but is something to be taken…
Social media listening is another name for social listening. It is the act of identifying and assessing the opinions that are being expressed about a company or individual on the internet. Social listening involves analyzing all the online conversations that are relevant to your business and finding out what they mean to you. For example,…
It can take time to keep the content on your social media channels up-to-date. Even with a topic calendar, finding a new perspective, an innovative approach, or something that doesn’t appear like every other brand-created blog post isn’t easy. Fortunately, you don’t need to design everything you post through social networks. Your customers and friends…
Geo-targeting allows advertisers to choose the area they wish their advertisements to be displayed. Advertisers are able to select different types of content to display in their ads according to geographic location. This is usually utilized when targeting prospective customers in the area. Come, let’s explore in depth. How can Geo-Targeting be used on…
Sometimes, secrecy is the best method to promote your company. This is the case with Facebook Groups a.k.a. the most effective method to gather important insights and interact with your most valuable customers. The math is straightforward. On one hand, you’re dealing with decreasing organic Facebook reach. However, on the other hand, you have 1.8…