We’re delighted to introduce you to our AI and technology news roundup! Explore the latest technological advancements, including OpenAI’s ChatGPT developments, Google’s intelligent AI expansion for users younger than and Snap’s ARES AR platform shut down, and more!

OpenAI Empowers ChatGPT with Real-Time Web Browsing and Voice Interaction
X Contemplates Ad-Free Premium Subscription to Boost Revenue and User Engagement
Snap Shuts Down ARES AR Platform to Refocus Resources Amidst Economic Challenges
Social Apps Face Uphill Battle in Implementing E-Commerce, Posing Challenges for X’s Ambitions
Pinterest’s “It’s Possible” Video Ad Campaign Spotlights Niche Exploration and Creativity
ChatGPT Reintroduces Browse with Bing Feature with Enhanced Protocols
Google Addresses Oversight: Plans to Block Bard Shared Conversations from Search Index
Meta Unveils New AI Features: Bing Integration, Celebrity Chatbots, and More
GPT-4 With Vision: Examples, Limitations, and Potential Risks
Getty Images and NVIDIA Launch ‘Commercially Safe’ AI Image Generator
Amazon Invests $4 Billion in AI Startup Anthropic to Boost Next-Gen AI
Google Launches ‘SEO Made Easy’ YouTube Series
TikTok’s AI-Powered ‘Creative Assistant’ Simplifies Ad Campaign Creation
Conclusion of the Roundup

OpenAI Empowers ChatGPT with Real-Time Web Browsing and Voice Interaction

OpenAI has released a major update to ChatGPT which includes live web browsing capabilities as well as audio prompts. This update lets ChatGPT gain access to live web data, removing its dependence on old sources of data.

This upgrade allows ChatGPT to deliver more precise and current responses, which makes it a great choice for tasks that require actual information, like research on technology, planning vacations or choosing a product. However, certain websites have chosen not to participate in data scraping, which could affect the quality of responses from ChatGPT by restricting its access to high-quality content. However, ChatGPT remains a supplementary tool that can benefit from editing and cross-checking.

Furthermore, OpenAI is introducing voice and images search options to increase ChatGPT’s capabilities. Users are now able to interact with ChatGPT via voice commands and get responses from automated voice. This feature allows for a variety of useful applications, from sharing landmarks with friends while travelling to helping with math-related queries. OpenAI is slowly rolling out the voice and image capabilities for Plus as well as Enterprise users, delivering an immersive and interactive experience using ChatGPT.

X Contemplates Ad-Free Premium Subscription to Boost Revenue and User Engagement

X is said to be looking into the possibility of offering an ad-free edition of the premium subscription plan in line with a trend that Meta initiated. The code snippets posted via X News Daily suggest the existence of tags relating to “No ads For You” among the choices for Premium accounts on X. While the precise details are unknown, this change could mean the creation of a new subscription option probably priced above the current X Premium subscription of $8 offer.

The leading social media agency says that X currently earns about 12 dollars per month for users through ad exposure. Therefore, an ad-free alternative would have to be priced at a reasonable rate to ensure its viability. This could create a new revenue stream and also boost its bot-detection system, which would make bot creation more costly and thereby enhance the incentive to verify. X plans to revamp its Premium product in order to appeal to a larger audience, possibly including various tiers that cater to different users and increase its subscription base.

Snap Shuts Down ARES AR Platform to Refocus Resources Amidst Economic Challenges

39th Week Roundup- Snapchat Shuts Down ARES AR Platform

Snap Inc. has taken the surprising step of shutting its Augmented Reality Services for Business (ARES) platform less than six months after the launch. ARES enabled businesses to integrate Snapchat’s AR technology into their applications, which focused primarily on retailers who use AR for their displays in stores. Snap’s Chief Executive Officer Evan Spiegel explained that the project became too expensive to manage, resulting in the closing of the division and the elimination of 170 jobs.

A variety of factors influenced this decision, such as the difficulty of implementing web-based augmented reality, the increased competition from generative AI and the need to redirect resources back to the main advertising business. This decision is a result of Snap’s attempts to reduce its operational burden after prior job losses and economic issues. However, it’s a move back from an exciting AR venture.

Despite this setback, Snap continues to provide support for its CameraKit partners and grow its sponsored AR business to keep its leadership position in the AR sector. Snap’s overall AR development could be affected by this setback, which is why it’s interesting to see Snap’s future growth.

Social Apps Face Uphill Battle in Implementing E-Commerce, Posing Challenges for X’s Ambitions

Social media platforms such as TikTok are facing challenges in their quest to become an all-encompassing “everything application,” which includes e-commerce and transactions. In Indonesia, the government has decided to stop the selling of products on social media because of worries about price-fixing and the effect on local companies. The experts from the leading social media agency say that this decision is damaging to TikTok’s plans for e-commerce, particularly its in-stream sales that have become a major source of revenue for the application in different regions. Despite the efforts of TikTok to replicate the success of this app in Western markets, it’s struggled to achieve momentum.

The difficulties facing social apps trying to integrate e-commerce underscore the challenges of constructing an all-encompassing platform for transactions, specifically in countries where there are strict regulatory requirements and distrust of large tech businesses. These challenges could pose major obstacles to X’s goal as a center of various interactions and transactions across American boundaries.

Pinterest’s “It’s Possible” Video Ad Campaign Spotlights Niche Exploration and Creativity

39th Week Roundup- Pinterest “It’s Possible” Video Ad Campaign Highlights

Pinterest has launched a brand new video advertising campaign named “It’s Possible” to demonstrate its ability to investigate particular interests and emerging trends. The campaign focuses on the ways that Pinterest can aid users in coming up with and developing ideas, like recipes, items and much more, in order to broaden their minds and enhance their lives.

The campaign has four variations, each of which focuses on different areas of interest, like Halloween planning and vacation preparations. The ads for the video will begin in the coming week. They coincide with the launch of Pinterest’s “Possibility Place” pop-up store in London offering interactive activities such as mocktail-making and upcycling. The campaign is designed to highlight the importance of Pinterest as a search platform as well as its potential to be an advertiser, particularly in the midst of the Christmas season.

ChatGPT Reintroduces Browse with Bing Feature with Enhanced Protocols

OpenAI has reinstated its “Browse using Bing” feature within ChatGPT that allows users to gain access to Bing’s Bing Search index. The feature was removed temporarily when OpenAI was discovered to have access to content through paywalls. Today, ChatGPT can use the internet and provide its users with the most current and reliable information, removing the limitations on information prior to September 2021. OpenAI has released updates to ensure that it is compliant with robots.txt and the identification of user agents that allow websites to control how they interact with ChatGPT.

This feature is especially beneficial for tasks that require current details, like researching product specifications or planning a trip. It was initially available for Plus as well as Enterprise customers; OpenAI plans to expand access to all users shortly. The temporary deactivation of the service was an emergency step to resolve access issues. OpenAI is prioritizing the content owners’ rights and working to resolve the issue in the next 12 weeks.

Google Addresses Oversight: Plans to Block Bard Shared Conversations from Search Index

The best SEO company informs that Google recently announced public conversations on Google Bard but did not take measures to stop Google Search from indexing these results. This led to the fact that Google Search started indexing these public conversations, leading to an exponential increase in the number of indexed URLs. The problem was discovered through Gagan Ghotra, who shared his findings via social media.

Google’s Danny Sullivan, the Search Liaison who was a part of the Search Liaison team, acknowledged the issue and clarified that Google did not have any intention of allowing the chats that were shared to be listed by Google Search. He also confirmed that they are actively working to stop search indexing for the chats.

This oversight exposes the potential effects of indexing conversations shared with others because it could affect Bard’s accuracy found in Bard and could cause Bard’s conversations to be featured as excerpts of conversations within Google Search results.

Meta Unveils New AI Features: Bing Integration, Celebrity Chatbots, and More

39th Week Roundup- Meta Unveils New AI Features

Meta, which was previously Facebook, has introduced a number of new AI-powered tools as well as features at their Annual Connect conference. These new features are expected to boost the capabilities of Meta’s devices and apps, which include Facebook, Instagram, Messenger and WhatsApp.

The experts from the leading social media marketing agency say that the most notable addition is a chat-based AI assistant known as “Meta AI,” integrated with Microsoft Bing, offering instant information and even creating images using text-based instructions. In addition, Meta announced the introduction of AI-generated stickers in messaging apps, as well as brand new editing tools for images on Instagram that use AI to create and transform images.

Particularly, Meta is introducing 28 AI chatbots with distinct personalities, with some voices by famous actors such as Snoop Dogg and Tom Brady. The chatbots are designed to create a more intimate experience for users, and users can look forward to more AI creation tools as well as a sandbox to test AI advancement in the near future. The growth of AI capabilities across Meta’s ecosystem is a sign of its commitment to the development of AI technology across all its platforms.

GPT-4 With Vision: Examples, Limitations, and Potential Risks

The latest OpenAI technology, GPT-4 with Vision (GPT-4V) incorporates visual capabilities to the model, extending its applications. This article outlines some of the ways that GPT-4V could aid users, like making code from napkin drawings and creating descriptions of products. However, it stresses the importance of checking AI-generated content to ensure accuracy because of the potential for dangers such as hallucinations.

OpenAI has identified a number of potential risks with GPT-4V, such as privacy issues, biases in imaging analysis, as well as safety concerns and cybersecurity risks. These problems have led to some limitations to the functionality of the model. Despite these limitations, technology is promising for many applications, such as assisting visually impaired people with digital visual aids like “Be My Eyes” and Virtual Volunteer. The article discusses the potential for commercialization of GPT-4V and the potential impact on companies’ marketing, SEO, and marketers professionals.

Getty Images and NVIDIA Launch ‘Commercially Safe’ AI Image Generator

Getty Images has joined forces with NVIDIA to present Generative AI by Getty Images Generative AI by Getty Images, a cutting-edge image creation service that NVIDIA Picasso powers. This AI-driven solution offers text-prompt to-image generation, which allows customized visual content to be created with basic inputs.

What sets Generative AI by Getty Images distinct is its focus on the safety of commercial transactions. NVIDIA’s solid computing infrastructure supports it and also includes Getty Images’ extensive library of licensed content. It provides “uncapped insurance” against intellectual property rights claims and financial protection for users.

Customers can express their desire for images using text prompts then the AI tool creates the appropriate images in real time. This makes it an excellent resource for businesses such as marketing and advertising. Getty Images has also taken steps to prevent the prompts that can lead to a problem with content. The company also offers a method to pay creators of original content and address ethical issues related to AI use and compensation for creators.

Amazon Invests $4 Billion in AI Startup Anthropic to Boost Next-Gen AI

Amazon is investing a substantial four billion dollar investment in Anthropic, which is an AI company that specializes in reliable and secure AI systems. The partnership aims to develop the next generation of AI technology. Under this agreement, Amazon Web Services (AWS) will be Anthropic’s main cloud provider for computing-intensive AI tasks, using AWS’s highly specialized AI chips.

Amazon, as well as Anthropic, will also collaborate to modify and tweak Anthropic’s most popular AI model, Claude, on Amazon’s AI cloud service, Bedrock. This will allow AWS customers to improve the performance of Claude to suit their particular needs while minimizing potential risks. The investment will enhance the capabilities of Amazon’s AI capabilities, which could provide advantages for AWS customers across a variety of sectors. AWS’s ownership stake in Anthropic, estimated at more than $5 billion in the aftermath of this round of funding, strengthens the strategic alliance while maintaining Anthropic’s governance structure as well as its accountable scaling policies.

Google Launches ‘SEO Made Easy’ YouTube Series

Google has announced a new YouTube series called “SEO Made Simple,” aimed at providing practical tips and insights for improving the performance of your website on search engine results. The debut episode, which features host Martin Splitt from Google’s Search Relations team, discusses the importance of structured data in optimizing websites.

The episode, Splitt insists on the importance of making use of structured data to modify website names, especially in the event that Google Search struggles to identify the most popular website name automatically. Splitt offers practical advice for ensuring consistent use of the name of the website in the page title, regardless of whether it is through software for managing content or manual changes.

The experts from the best SEO company say that Splitt talks about the importance of giving Google enough time for these changes to be processed and suggests methods to speed up the reindexing process by using Search Console. The YouTube program “SEO Simple” is a part of Google’s mission to provide informational content for webmasters as well as digital marketers. The series provides information on the most effective SEO strategies.

TikTok’s AI-Powered ‘Creative Assistant’ Simplifies Ad Campaign Creation

TikTok has announced an innovative “Creative Assistant” tool in its advertising platform, which utilizes AI to help marketers through the process of creating campaigns. The leading social media marketing agency says that this new tool simplifies access to TikTok’s Creative Center resources, offering marketers guidance, example tools, as well as examples of ad scripts. Although the capabilities aren’t new Creative Assistant is, however, Creative Assistant enhances accessibility for advertisers by providing recommendations in-stream and scripts to optimize campaigns.

TikTok’s Creative Assistant acts as a resource to Creative Center options, offering information on TikTok’s most effective practices, most efficient advertisements in particular areas, and creating advertising scripts. The program aims to simplify and speed up the ad-making process, which makes it easier for businesses looking to take advantage of the capabilities of advertising on TikTok.

Conclusion of the Roundup

In this news roundup, OpenAI enhances ChatGPT with real-time browsing on the web and voice interactions. Google extends its generative AI Search Labs to cater to younger users. Snap unexpectedly shuts down its ARES AR platform due to financial challenges. Social apps are facing difficulties in the integration of e-commerce, which poses difficulties for their plans. If you like this blog check out our previous blog Snapchat’s 16-bit Interactive Game called Agency Adventure has Launched.

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